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The Rough Cut

Two newsletters to entertain and inform the video pro. Rough Cut: the stories of the mavericks that shaped video production and pulled it into the future. Render Time: news on the video creator tech and economy. By Eddie AI (www.heyeddie.ai).

Newsletter · By Shamir Allibhai · English · Official site

Indexed issues, last 90 days
12
Latest publication
Sep 27, 2026
Audience
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Earliest in this view
Jul 16, 2026

Latest issues

  1. Issue · Sep 27, 2026

    The algorithm gets final cut (opens the original)

    Excerpt · Positive tone

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    Hi everyone!I had a great week. Startups are hard, but at their core, they’re simple: build something people want.The difficulty isn’t understanding that objective. It’s figuring out what people actually want, distinguishing polite encouragement from genuine demand, and building something valuable enough that they change their behavior to use it.You can surround that work with complexity—fundraising, strategy, hiring, positioning. Those things matter, but none can substitute for making something

  2. Issue · Sep 20, 2026

    Welcome to the infinity aisle (opens the original)

    Excerpt · Positive tone

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    Hi everyone —Back from IBC. It was exhuastingilerating. My friends asked how was the city, did you check out the Anne Frank museum, did you ride a bike along the canals? Nope. I flew in. Conference all day. Work all night (cause I was jet-lagged). Back to the conference. Rinse and repeat. Flew out.But it was fun. I find it super energizing meeting existing and potential customers and running demos. And we had something big to show: We launched v4. And it won Best in Show at IBC! That’s the trife

  3. Issue · Sep 10, 2026

    The future of video is boring (opens the original)

    Excerpt · Positive tone

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    Hi everyone — Eddie v4 launched yesterday and in time for IBC 2026 where we will have a booth (7.A38) and be speaking (learn more).My favorite three big updates:cloud-synced projects, accessible anywhere with anyone on your team. Hi iphone app | web | Mac | Windows | <a href="https://www.heye

  4. Issue · Sep 6, 2026

    The action camera goes to war (opens the original)

    Excerpt · Neutral tone

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    Hi everyone — Eddie AI will be at IBC next week!! And we have a big update for you.IBC:Where: Booth 7.A38, Hall 7, Sept 11-14, 2026Talk: Shamir Allibhai on the Future Tech Stage — Saturday, September 12, 14:15Meet: one-on-one meeting booking Drink: 6-8pm, Sunday, Sept 13 | RSVPFull details: https://www.heyeddie.ai/blog/eddie-ai-at-ibc-2026—ShamirCEO & Co-founder, <a href="https://www.heyeddie

  5. Issue · Aug 29, 2026

    Screen time is for other people’s kids (opens the original)

    Excerpt · Positive tone

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    Hi everyone —Did you hear? Eddie is now friends with ChatGPT and Claude. Has a slick iPhone app. And the biz model is now primarily pay-as-you-go so it is way more flexible plus the price was reduced a lot.Prompt from within ChatGPT and Claude and tag the Eddie plugin/connector/MCP to create video edits. ChatGPT and Claude already have your video project’s knowledge. You may have used them to develop the story and prep for the interviews. So you can use them t

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