HeyJaredThe Roof Strategist Podcast by Adam Bensman
The only FREE Roofing Sales Training Podcast and YouTube Channel focused on both retail and storm damage roofing sales. Every video has an actionable take away to help you generate roofing leads, cold call, ace your pitch at the door, close sales, get more referrals and more...
- Indexed episodes, last 90 days
- 22
- Latest publication
- Sep 30, 2026
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- Earliest in this view
- Jul 8, 2026
Latest episodes
Homeowner Asks, “What Makes You Different?” You Say…? (opens the original)
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A homeowner looks you in the eye and asks, “What makes your roofing company different?” What do you say? Maybe you’re licensed, insured, family-owned, and committed to educating the homeowner. Those are all good things. But here’s the problem… Every other roofer is saying them too. Jon Abernathy and I asked roofers this question in a live event, and we proved this point. When homeowners can’t see a meaningful difference between you and the other contractors at their kitchen table, they fall back
Google Leads DOWN For Roofers: Here's Why & What To Do (opens the original)
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This might explain why Google leads are down. It appears that Google has quietly updated how organic rankings work. Page 1 results are now different for everyone. We even did a screen-share to showcase how the same exact search term is showing different page 1 results. This signals a big shift in SEO practices, and unfortunately the best practices of yesterday could actually be hurting your ranking today. I know it’s frustrating because many roofers have invested heavily into SEO and waited year
How Top Earners Invest In Themselves Unlike The Rest (opens the original)
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What separates the top earners from the rest? How and where they invest in themselves. Because talent is wealth. You don’t need thousands of dollars to start. One book, video, Podcast, or shared idea can change the trajectory of your career. I call them “Golden Ideas.” Dashaun Bryant, one of the industry’s leading D2D sales pros (and fellow Mentor inside RSA) shares this belief. So we sat down and talked through: 1) How the right information could change the trajectory of your career or company.
The #1 Sales Skill NOT Being Taught to Roofers (opens the original)
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If you’re not closing enough roofing sales, your pitch might not be the problem. You may simply be talking too much. Years ago, I shadowed a roofing salesperson outside Austin, Texas. He delivered every slide of his presentation perfectly. Then he left without the sale. The reason was obvious: He never listened. Most sales training focuses on what to say. But the best salespeople know how to uncover what homeowners actually want before making a recommendation. That’s why I created the PAUSE fram
How This Roofer Got 600 Google Reviews in Just 2 Yrs (opens the original)
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Kody Landals earned about 600 reviews in his first 2 years. What he’s most proud of is the 4.9-star rating. That didn’t happen by sending a generic “Please review us” text after every job. It came from building a system around three things: 1. Deliver a 5-star experience. You can’t consistently earn great reviews without giving customers something worth talking about. 2. Create a culture that values reviews. Recognize your team, track the results, and make reviews part of how everyone wins. 3. M
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