The Relay
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- Indexed episodes, last 90 days
- 6
- Latest publication
- Sep 23, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 8, 2026
Latest episodes
Stop Automating Broken Processes (opens the original)
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In this episode of The Relay, Gabriel Stiritz sits down with Melissa Graham, former COO of Richard Harris Law Firm and now VP of Industry at Supio, to discuss what AI means for the future of law firm operations. After spending her career inside law firms—from the copy room to case management to the COO seat—Melissa made the leap into legal AI because she believes the industry is approaching a fundamental shift in how firms operate. Together, Gabriel and Melissa explore why adding technology to a
What If Your Next Client Finds You Before They Need a Lawyer? (opens the original)
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What if the future of legal client acquisition starts before someone even knows they need a lawyer? In this episode of The Relay, Gabriel Stiritz sits down with Carson Brienza, who leads legal operations at Kinetic Apps, to explore PayMe—a consumer advocacy app designed to help everyday Americans identify when they may be owed money, eligible for benefits, or have a legal claim. Instead of beginning with a case type and waiting for consumers to diagnose their own legal problem, PayMe starts with
S3,E9 - Brand Is the Moat: How Law Tigers Built 25 Years of Market Share (opens the original)
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What makes a legal brand valuable—and why do some survive while others disappear? In this episode of The Relay, Gabriel Stiritz sits down with Dave Thomas, who leads growth and business development for Law Tigers, to explore how a motorcycle-focused legal brand built 25 years ago became a national platform in one of the most competitive areas of plaintiff law. Law Tigers took a different approach from the traditional attorney-name-and-billboard model. Instead, it built around a specific communit
S3, E 8: Why Morgan & Morgan Doesn't See Other Law Firms as the Competition (opens the original)
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In this episode of The Relay, Gabriel Stiritz sits down with Dan Morgan, Managing Partner at Morgan & Morgan, for a wide-ranging conversation about competition, referrals, marketing, and the strategies behind the firm's continued growth. Dan explains why he doesn't view other plaintiff firms as the real competition, how Morgan & Morgan built referrals into one of its highest-margin business lines, and why the firm continues to experiment aggressively with NIL, influencers, sports partnerships, a
The $10 Billion Hiding in Law Firm Exhaust (opens the original)
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Every law firm turns away cases. Most never think about them again. In this solo episode, Gabriel Stiritz explores why those declined cases may represent one of the biggest untapped revenue opportunities in the plaintiff bar. He breaks down the math behind referral revenue, introduces the concept of "law firm exhaust," and shares a framework for estimating what that opportunity could be worth inside your own firm. Stay tuned for the next episode, where Gabriel sits down with a leader from one of
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