HeyJaredThe Profitable Accountant Podcast
This podcast is for accountants and CPA firm owners who want to learn how to transform the profits of their accounting firm.Fed up of working too many hours for too little reward, for not getting out of your practice what you dreamed you would... well you're not alone.
- Indexed episodes, last 90 days
- 6
- Latest publication
- Sep 8, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 16, 2026
Latest episodes
#259 Why AI Won't Replace You (But Will Replace Some Of Your Clients' Reasons To Pay You) (opens the original)
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In this episode, I give my take on the Xero advert that set the whole profession off last week. The one where an influencer said she'd stopped paying her accountant £800 a month because she'd connected her cloud accounting. I'm not angry about it. I think it's a useful mirror. I break down: Why the software houses were never really "accountant first", and why that shouldn't surprise anyone The reason Excel, cloud accounting and OCR didn't kill accounting, and why AI won't either What clients are
#258 Why Your Team Isn't Doing What You Asked (And How To Fix It) (opens the original)
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This week I'm talking about the pillar most firm owners ignore until it starts costing them money. People. I've just got back from two and a half weeks in South Africa, and the firm carried on perfectly well without me. That doesn't happen by accident. But I'm not going to pretend it's all perfect. We've had people leave because they couldn't handle their roles, we're recruiting again, and we're pulling apart our structure because what worked at a team of four doesn't work at a team of twenty. I
#257 How Alex Grew A Remote-First Firm to £1m In 5 Years (opens the original)
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In this episode I sit down in a Southampton studio with Alex Norian of IWN Accountancy. Five years ago he was made redundant, had no savings, a newborn daughter and a wife who had stopped working. He's now on track for seven figures in his fifth year of trading, with a team of 12 and not a single office. Inside this episode you'll discover: Why being made redundant in the middle of a pandemic turned out to be the best thing for his career Why his first hire was a mistake, and the hire that chang
#256 Why Good Service Isn't Enough To Keep Your Clients (opens the original)
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This week, I'm talking about something I rarely cover on here. Not how to win clients. How to keep them. We spend so much time obsessing over pricing, positioning and winning new work that we forget the thing that quietly makes or breaks a firm: whether our existing clients stay, and whether they shout about us to everyone they know. I break down: Why "we get their stuff in on time" is the bare minimum, not a selling point The difference between customer service and customer experience (and why
#255 Why Outreach Feels So Cringe (And How To Do It Anyway) (opens the original)
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In this episode, I'm talking about the thing that stops more accountants from winning clients than any lack of skill ever will. Fear. Specifically, the fear of putting yourself out there. Sending the message. Posting the content. Being seen. I've just finished a 10 week accelerator cohort, and the last two weeks were all about activation, which meant outreach. I hadn't realised quite how hard people find it to press send. I break down: Why you only ever have two problems in an accounting firm, w
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