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The Print School shares their over 30 years of design knowledge with you.
- Indexed issues, last 90 days
- 6
- Latest publication
- Sep 22, 2026
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- Jul 6, 2026
Latest issues
The Real Maths Behind a $600 Design (opens the original)
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Here at Longina Phillips Designs (the mothership behind The Print School, for those not in the know), we create one-off, unique pieces of textile design that we sell on to fashion and lifestyle brands. Once a brand purchases our design, copyright transfers to them upon payment, and we can’t resell that design to anyone else.Sounds like a tough business model, right? But this side of the industry, as opposed to licensing (which fashion buyers avoid like the plague, f
The File Most Customers Ask for (That you should never give out for free) (opens the original)
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This happens fairly often in our busy surface pattern design studio. We’ll sell an original design, the client will download the beautiful, hand painted artwork in motif layers, in full industry-standard repeat and then come back and ask for a colour separation.<img alt="" class="sizing-normal" height="814" src="https://substackcdn.com/image/fetch/$s_!6ucH!,w_1
Getting Seen: How to Get Your Designs in Front of the Right People (opens the original)
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This is one of the most common challenges we hear from designers at every stage. You have the work. You believe in it. But it feels like it’s disappearing into a void, and you’re not sure how to change that.The good news is that getting seen isn’t mysterious. It’s a process, and like most processes, it gets easier once you understand how it actually works.<a class="image-link image2 is-viewable-img" href="https://substackcdn.com/image/fetch/$s_!pq5W!,f_auto,q_auto:good,fl_progressive:steep/https
What actually goes into a patchwork design? (opens the original)
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In the studio at Longina Phillips Design, we don’t do simple. It’s not really in our nature. Give us a brief and we’ll come back with something layered, detailed, and full of things to discover the longer you look at it. That’s the whole point of working with us instead of a studio that plays it safe.<a class="image-link image2 is-viewable-img" href="https://substackcdn.com/image/fetch/$s_!F3_4!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2
Getting Started as a Designer Outside of Your Full Time Job (opens the original)
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A lot of designers come to us with some version of the same question: I want to do this properly, but I have a full time job. Where do I even start?It’s one of the most common situations we hear about, and honestly, it’s also one of the most realistic ways to build a design career. You don’t have to quit your job to get started. But you do have to be honest with yourself about what this actually takes.<a class="image-link image2 is-viewable-img" href="https://substackcdn.com/image/fetch/$s_!kmdD
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