HeyJaredThe Pink Crab 🦀
Swiss entrepreneur. Scaled $0 to $500M in 7 years. Now building funere.com: because no one should navigate loss alone. Join The Pink Crab 🦀 for my raw playbook on hyper-growth, leadership, and scaling businesses that matter.
- Indexed issues, last 90 days
- 13
- Latest publication
- Sep 27, 2026
- Audience
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- Earliest in this view
- Jul 3, 2026
Latest issues
Everyone Looks at the Ferrari (opens the original)
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Ciao!Yes, this one is a couple of days late. It still arrives, because I sat down to write it instead of choosing the sofa and the TV 🙈The reason: I spent the last two days in Lisbon with the CDJE (Club des Jeunes Entrepreneurs). Every year we organise a few afterworks and one weekend all together. I call it a “business trip”. Let’s be honest: there is zero business involved. Good food, a bit (or a lot) of party, and a few experiences you don’t do every weekend.My first FerrariOn the second day
Should I keep building in public? (opens the original)
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Ciao 👋Back at my desk after one week off. No laptop, no Google Search Console at 6am, no “quick check” of the numbers. And honestly, it worked: I came back with a clearer head and one uncomfortable question I will get to in a minute.First, the numbers 📈For the first time, we crossed 200’000 sessions over the last 30 days.+13.5% compared to the previous periodGrowth has been double digit every single monthOne year ago, in September, this project simply did not exist 🤯</stron
When You Look For It, The Forest Becomes Infinite (opens the original)
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Ciao!No metrics this week. No traffic, no partners, no fundraising. If you are here for the funere update, I will see you next Friday.This week I want to tell you about something that took me 18 years.The kid in the woods 🌲I have loved being outside since I have memory.Building cabins in the forest with my brother and my cousin. Building small dams in the streams. Watching ants for an hour. Raising butterflies. Building nests for birds in spring. Fishing the little rivers around my house, wa
A local reader, in a small country... (opens the original)
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Ciao!For ten months we sold almost nothing. Not because we had no idea how to make money. Because we knew exactly how.Distribution monetizes. Everything else is a spreadsheet.Audience is the only part of this business that is hard to build and impossible to buy. Ad slots, pricing, packages: those can be decided in an afternoon, and they are worth nothing without the audience underneath. So we put every hour into the hard part first, and left the easy part for later.Two people. No branding, no ma
Sorry I'm late... (opens the original)
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Ciao! 👋I write this newsletter on Friday. Always. For more than a hundred weeks.On Friday there was nothing.Saturday night my phone lit up. Raph:"Alors la newsletter elle est où ?" "T'as vu je suis attentif." "Je voulais être sûr que tu sois OK en bonne santé, c'était bizarre."Where is the newsletter? See, I pay attention. I wanted to be sure you were OK, it was strange.You write into the void for two years. No reviews, no applause, mostly silence. And then one Friday you skip, and someone check
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