The Outpost by UserEvidence
Welcome to The Outpost, where customer marketers trade what works. This is where your peers are sharing their best customer marketing and advocacy plays –– the ones that get their CEO's attention. Join us every other week for new episodes.
- Indexed episodes, last 90 days
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- Jul 7, 2026
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Vibe Code Check with Scott Brinker, Emily Pick, and Ashley Ward (opens the original)
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Most marketers think vibe coding is a developer thing. The data says otherwise. Scott Brinker , editor of chiefmartec , partnered with UserEvidence to survey 302 SaaS marketing leaders who are actually vibe coding. Workflow automations. Custom integrations. Internal dashboards. Built by marketers, without a dev sprint. Turns out the teams pulling ahead aren't the most technical. They're the ones who got governance in place early, had a marketer champion it from the inside, and pushed through the
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