HeyJaredThe Monday Morning Marketing
Helping small businesses understand more about marketing and how it works so they can grow their businesses. Each Monday morning, Esther and Melanie share their tips and advice so you can improve your marketing efforts.
- Indexed episodes, last 90 days
- 13
- Latest publication
- Sep 28, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 5, 2026
Latest episodes
Episode 352 - Deinfluencing (opens the original)
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Have you heard of this phenomenon? Where the influencer works to make something more negative. In this episode, Esther educates Melanie on what this is and how, this could be a good thing for business. Would you try something like this for your business? Listen in today.
Episode 351 - Deepfakes and How to Protect Your Business with Dr Steven Wright (opens the original)
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Are you struggling to tell what's real online? You’re not alone. In this episode Melanie chats about deep fakes with Dr. Steven Wright. From marketers to business owners, we all face the challenge of distinguishing fact from fiction, which leaves trust at stake. Deepfakes aren’t just social media tricks; they can seriously impact your brand’s reputation and security. It’s crucial to understand how to spot them and protect your business from misinformation. Learn how to not let a deep fake misrep
Episode 350 - Surviving the Content Calendar You Regret Creating (opens the original)
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Is your content calendar helping your marketing, or has it become another job on your already overflowing to-do list? In this episode of The Monday Morning Marketing Podcast, we look at what happens when a perfectly planned, colour-coded content calendar starts crushing your creativity rather than supporting it. We talk about why you don't need to be everywhere, how to identify the platforms and content that are actually delivering results, and why temporarily reducing your posting frequency doe
Episode 349 - Tech Support for Teens (opens the original)
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In this episode, Esther and Melanie have a wee bit of a rant about how our next generation of kids is struggling with elements of tech. Have you noticed this? Are they showing less interest in learning about technology than perhaps you did? Listen in and join the conversation. Melanie asked about how your children are about technology where you live...
Episode 348 - Why Human Copy Beats AI Content with Michelle Poirier (opens the original)
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Does a human centric focus help us connect better with our audience? Michelle Poirier, founder of Matchi Marketing Solutions, emphasises that successful marketing isn't about drowning out competitors with noise, it’s about delivering real value that addresses your audience's needs. When businesses focus on jargon instead of genuine messaging, they miss the opportunity to connect with their customers. The key takeaway? It’s not about how much you publish; it’s about the quality and relevance of w
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