HeyJaredThe Marketing Playbook with Mark Friedman
Mark Friedman knows direct-to-consumer marketing. The 30+ year industry veteran has served as the President of eCommerce at Steve Madden, Chief Marketing Officer of Brooks Brothers, mentor to dozens of startups, and even youth sports coach.
- Indexed episodes, last 90 days
- 4
- Latest publication
- Sep 2, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 16, 2026
Latest episodes
Vicki Cantrell - Co-Founder & CEO of Vendors in Partnership (VIP) (opens the original)
Read excerpt
Vicki Cantrell, the Co-Founder & CEO of Vendors in Partnership (VIP), adds her page to the Marketing Playbook. Hear why saying no is a strategy, how sometimes the safer bet isn't the obvious one, why community closes the gaps technology can't, what she learned from working closely with Tory Burch, and her upbringing as the 5th of 6 children. Connect with Vicki at VendorsInPartnership.com , on the Vendors in Partnership LinkedIn , and on her LinkedIn
Maxx Blank - Co-Founder & COO of Triple Whale (opens the original)
Read excerpt
Maxx Blank, the Co-Founder & Chief Operating Officer of Triple Whale, adds his page to the Marketing Playbook. Hear why AI adoption depends on organizational readiness, how grit gets built through failure, why you should build with operators, the metrics brands should be looking at, and what he learned from multiple family businesses. Connect with Maxx at TripleWhale.com , on LinkedIn , and on X @aryehMaxx
Josh Resnick - Co-Founder & General Partner of OpenSky Ventures (opens the original)
Read excerpt
Josh Resnick, the Co-Founder & General Partner of OpenSky Ventures, adds his page to the Marketing Playbook. Hear how to build a company culture that attracts & keeps great people, how to determine if you're after fast growth or healthy growth, how to evolve with technology, what Josh learned from the video game & candy industries, and his various entrepreneurial food ventures as a kid. Connect with Josh at OpenSky.VC and on LinkedIn
Garth Weber - SVP of Brand & Marketing at Duluth Trading Company (opens the original)
Read excerpt
Garth Weber, the Senior Vice President of Brand & Marketing at Duluth Trading Company, adds his page to the Marketing Playbook. Hear why your unconventional background is your edge, why performance marketing without brand discipline is just noise, how to protect the new thing until it can stand on its own, how Garth worked with Nike & Adidas as clients at the same time, and how storytelling & curiosity have been the thread throughout his life. Connect with Garth at DuluthTrading.com and on Linke
Publishing over time
Last 90 days. Choose a month to open its work.
Recurring subjects
Named in the text we hold. One piece can cover several.
Audience
No verified audience measurement yet.
About this data
Counts cover the work we have indexed. Tone needs enough text and a confident classification. Excerpts and episode notes are not full articles or transcripts.
Identity or attribution wrong? Suggest a correction.
See coverage about The Marketing Playbook with Mark Friedman