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The Marketing Madmen

TikTok, Acronyms & pretty pictures drive us mad – 30 years of common sense and no BS is what marketing should be about.Trip Jobe & Nick Constantino, The Marketing Madmen have a passion for ensuring that your business wins because of smart marketing.They will be sharing best…

Podcast · By NICK CONSTANTINO · English · Official site

Indexed episodes, last 90 days
2
Latest publication
Aug 11, 2026
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Jul 16, 2026
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Latest episodes

  1. Episode · Aug 11, 2026

    Email Marketing That Compounds: Build a Lifecycle System, Not Another Blast (opens the original)

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    Email marketing is not a blast calendar. It is a customer system. In Episode 201, Marketing Madmen examines how deliverability, permission, segmentation, automation, and first-party data can turn email and SMS into channels that become more valuable over time.The conversation explores why open rate can mislead, why customer context matters more than list size, how lifecycle journeys support acquisition and retention, and why measurement readiness must come before scale. It also looks ahead to mo

  2. Episode · Jul 16, 2026

    Sports Sponsorship ROI: How Brands Win with Teams, Media Partners, and Emerging Leagues (opens the original)

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    Most businesses will never spend millions on a major sports sponsorship, but that doesn't mean they can't win through sports marketing.In Sports Sponsorship ROI: How Brands Win with Teams, Media Partners, and Emerging Leagues, the conversation explores how brands can create measurable results through strategic partnerships with teams, media companies, athletes, and emerging sports properties. The discussion covers sponsorship activation, fan engagement, radio and digital media, community integra

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