HeyJaredThe Marketing Black
Writing about the work that comes before marketing, growth, and certainty. Especially when you’re building something and the signals aren’t clear yet.
- Indexed issues, last 90 days
- 2
- Latest publication
- Sep 22, 2026
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- Earliest in this view
- Sep 10, 2026
Latest issues
Can You Build a Business by Marketing on a Budget? (opens the original)
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Every business I gave up on, I had a marketing budget.I got a notification from a subtack called Marketing on a Budget and I found myself saying out loud, is this even possible? As someone who attempted to build a business with personal funds, this is strange because that is all I’ve ever done but today, let’s attempt to unpack why my brain is trying to challenge the thought of marketing on a budget.Ever struggled with loads of questions despite having a marketing budget? Questions such as, does
Are 155 Requests a Strong Enough Market Signal? (opens the original)
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Before I answer that, I didn’t abandon AreaCheck.Between juggling a new job, raising a toddler, wifing and trying to lose weight, I kept coming back to one question.Where do I find people who are actually likely to need AreaCheck?I was convinced that if I could get more requests, I would have cracked something important about how AreaCheck becomes a must-have.Eventually, I got the requests.What I had quietly hoped was that some would translate into payment.None did.So this article is my attempt
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