The Insiders
Get the inside track on how to deliver success in qualified lead generation and sales conversion strategies.Join The Insiders for compelling interviews with today’s thought leaders in sales and marketing. Industry insight. Inspirational perspectives. Inside your world.
- Indexed episodes, last 90 days
- 1
- Latest publication
- Jul 28, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 28, 2026
Latest episodes
From Dashboards to Decisions: Building an AI-Native Revenue Engine (opens the original)
Read excerpt
Most marketing teams have never had more data. Most are still struggling to turn it into a decision anyone can act on by Friday. In this episode of Inside the Funnel, Richard Lane sits down with Mark Boothe, CMO at Domo - and a company that's both a durhamlane customer and a durhamlane supplier - to unpick what's actually changing when revenue teams go "AI-native," and what's just noise. Mark talks about the data foundation that has to exist before any AI initiative is worth funding, the two hir
Publishing over time
Last 90 days. Choose a month to open its work.
Recurring subjects
Named in the text we hold. One piece can cover several.
Audience
No verified audience measurement yet.
About this data
Counts cover the work we have indexed. Tone needs enough text and a confident classification. Excerpts and episode notes are not full articles or transcripts.
Identity or attribution wrong? Suggest a correction.