HeyJaredThe Honest Dog Breeder Podcast
Welcome to the Honest Dog Breeder Podcast, with me, your host, Julie Swan, where each week we dive in to discuss all things dog breeding, so you can build a breeding business you love, producing dogs that fulfill their owner's dreams.
- Indexed episodes, last 90 days
- 11
- Latest publication
- Sep 16, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 10, 2026
Latest episodes
#144 - Q&A - All About Dog & Puppy Purchase Contracts (opens the original)
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Writing a breeding contract shouldn't feel like a high-stakes standoff or a passive-aggressive list of past grievances. In this episode, I'm answering your questions about contract. Learn how to craft fair, highly effective puppy contracts that protect your business while building immediate trust with your buyers. From avoiding hostile language to establishing clear processes for health claims and navigating complex custom agreements—like guardian homes and breeding rights—we break down how to s
#143 - Dog & Puppy Contracts Gone Wrong with Jessica Johnson, Attorney at Law (opens the original)
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This episode looks at what happens when breeder contracts are vague, incomplete, or simply don't account for how relationships can change over time. I sit down with canine attorney Jessica Johnson to discuss real-world disputes involving guardianship agreements, co-ownerships, performance dogs, and other arrangements that can become complicated when expectations aren't clearly defined. We talk about the contract provisions breeders often overlook, including timelines, exit strategies, ownership
#142 - Raising Your Price $1,000 May Not Be As Far Away As You Think (opens the original)
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When I tell breeders to raise their puppy price by $1,000, the immediate reaction is usually, "Not for my breed, not in my area, and not in this economy." I get why your brain goes there. Tacking a random $1,000 onto your current price without a plan feels awkward, greedy, and scary. In this episode, we'll challenge the belief that your current price is the absolute maximum your market will support. Most honest breeders aren't undercharging because they lack quality; they're undercharging becaus
#141 - The Hidden Cost So Many Breeders Are Paying (opens the original)
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In this episode, I'm tearing down the toxic misconception that you're only an "ethical" breeder if you're broke, exhausted, and barely breaking even. We break down the hidden costs of breeding that so many people ignore—the lost sleep, the family sacrifices, and the emotional toll—and why a lack of profit turns every emergency into a soul-crushing moral crisis. If you've ever felt guilty for wanting your breeding program to actually support your real life, this episode will completely redefine h
#140 - The Guilt Discount: Why Breeders Feel Wrong for Doing Well (opens the original)
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My dogs paid for my recent cruise—and even as I say that publicly, a tiny part of me feels like I should apologize or defend it. Why is it that when a contractor pulls up in a brand-new truck, we assume he's successful and professional, but when a breeder benefits financially, people question whether she really loves dogs? In this episode, I'm tackling the "Guilt Discount"—the money breeders give up simply because charging what they're worth feels like a moral landmine. I break down the toxic my
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