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The Harperverse

I write about how films are marketed, and how stories grow into cultural ecosystems beyond the screen.

Newsletter · By Daniel Harper · Official site

Indexed issues, last 90 days
12
Latest publication
Sep 27, 2026
Audience
Checking…
Earliest in this view
Jul 17, 2026

Latest issues

  1. Issue · Sep 27, 2026

    Tony (opens the original)

    Excerpt · Neutral tone

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    <img alt="" class="sizing-normal" height="819" src="https://substackcdn.com/image/fetch/$s_!O2tZ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72c4691d-f834-4e90-bc00-3bcad4c1a9dc_2360x1327.j

  2. Issue · Sep 19, 2026

    The Invite: How A24 Sold a Dinner Party (opens the original)

    Excerpt · Positive tone

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    <img alt="" class="sizing-normal" height="819" src="https://substackcdn.com/image/fetch/$s_!owkd!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F957ab5d9-3d16-4cef-8b6a-2b190889cccf_3840x2160.j

  3. Issue · Sep 7, 2026

    Mutiny: The Jason Statham Playbook (opens the original)

    Excerpt

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    <img alt="" class="sizing-normal" height="819" src="https://substackcdn.com/image/fetch/$s_!7Q6M!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc81e43e7-8b44-448e-84c4-a36ac17e64bd_3840x2160.j

  4. Issue · Sep 4, 2026

    The End of Oak Street: The Marketing & Media Playbook (opens the original)

    Excerpt

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    <img alt="" class="sizing-normal" height="408.9375" src="https://substackcdn.com/image/fetch/$s_!8sCV!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1340041a-b295-4465-95e4-5ae88adc7417_3840x2

  5. Issue · Aug 31, 2026

    Toy Story 5: Keeping the Toys (story) Alive (opens the original)

    Excerpt · Neutral tone

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    <img alt="" class="sizing-normal" height="339.75" src="https://substackcdn.com/image/fetch/$s_!RbUa!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff115900b-17f0-40b6-855d-5a26dd7627f8_3840x216

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