HeyJaredThe Fresh Rental
The Fresh Rental brings sharp, no-fluff conversations with the next generation of rental pros. Hosted by Lizit co-founders Jaime and Daniel and Ralph Shaw (YPN of Florida), each short episode dives into where our guests came from, what they’re building, and where they see…
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- Jul 6, 2026
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The fresh rental. Ep 11. James Polkinghorne. - James Equipment LLC (opens the original)
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In this episode of The Fresh Rental, we sit down with James Polkinghorne, Owner and Manager of James Equipment LLC in Winchester, Tennessee.James started his rental business with one skid steer, one trailer, and a simple “Rent Me” sign by the road. What began as a side hustle has grown into a real independent rental operation built through grit, reinvestment, customer demand, and a willingness to learn the business one rental at a time.We talk about what it takes to start and grow an equipment r
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