The Fresh CrEd
Welcome to The Fresh CrEd Podcast - The Heartbeat of Produce Innovation.In a world where the seeds of innovation constantly need nurturing, The Fresh CrEd Podcast stands out as your go-to source for the freshest insights, stories, and trends from the heart of the produce…
- Indexed episodes, last 90 days
- 5
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- Sep 2, 2026
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- Aug 5, 2026
Latest episodes
Impersonation Fraud in Produce with Kirk Soule of Blue Book Services (opens the original)
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Kirk Soule of Blue Book Services joins The Fresh CrEd from the IFPA Foodservice Conference in Monterey for a conversation about fraud in the produce industry and the importance of knowing who is really on the other end of a transaction. Kirk explains how impersonation scams can unfold, with fraudsters posing as buyers from legitimate companies and placing orders before disappearing without payment. He also shares the scale of cases Blue Book tracked last year and some practical ways sellers can
From Chefs to K-12: Megan Jacobson on the Reach of Foodservice (opens the original)
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Megan Jacobson of Gill’s Onions joins The Fresh CrEd from the IFPA Foodservice Conference in Monterey for a conversation about where foodservice innovation begins and how far its influence can travel. Megan explains why foodservice has become more than 70% of Gill’s Onions’ business and why connecting with chefs remains such an important part of the conference. The conversation also turns to the company’s growing involvement in K-12 foodservice, where fresh ingredients can help school nutrition
Three Generations at Progressive Produce with Veronica Rodarte (opens the original)
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For Veronica Rodarte, Progressive Produce is more than the company where she has spent the last 15 years. Her grandmother started there sorting potatoes by hand. Her father started by sweeping floors and driving a forklift before eventually becoming an owner. Today, Veronica is a Director of Sales and the third generation of her family to build a career at Progressive. Veronica joins The Fresh CrEd from the IFPA Foodservice Conference in Monterey to share some of that history, talk about Progres
Andy Hamilton: Weather, Food Safety & What’s Ahead for Produce (opens the original)
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Andy Hamilton of Markon joins The Fresh CrEd at the IFPA Foodservice Conference in Monterey to talk about the issues shaping produce planning and foodservice today. From potential weather disruptions and contingency planning to food safety and the growing influence of social media, Andy discusses why the produce industry needs to stay ahead of both operational challenges and the narratives surrounding them. He also shares how Markon uses boots-on-the-ground market intelligence to anticipate chan
Cathy Burns: Fighting for Fresh and the Future of Produce (opens the original)
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Cathy Burns, President and CEO of the International Fresh Produce Association, joins Ed at the IFPA Foodservice Conference in Monterey. Cathy discusses the energy surrounding this year’s conference and the major priorities currently facing the fresh produce industry. The conversation covers labor, the Farm Bill, nutrition programs, the future of the supply chain, and the growing impact of Extended Producer Responsibility regulations. She also explains why inconsistent packaging requirements coul
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