The Franchise Marketing Show
Here at Coconut we're dedicated to discussing marketing within the franchise industry. Every two weeks we talk to a marketing expert and see how franchises can use their tips and insights within their industry.
- Indexed episodes, last 90 days
- 2
- Latest publication
- Sep 11, 2026
- Audience
- Checking…
- Earliest in this view
- Aug 28, 2026
Latest episodes
Making Franchise Recruitment Human Again (opens the original)
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Has franchise recruitment become too automated? In this episode of The Franchise Marketing Show, Mark is joined by Steph from Coconut to discuss why it might be time to make franchise recruitment human again. From automated emails and WhatsApp messages to chatbots, AI-generated content and even AI phone calls, there are now more ways than ever to automate the franchise recruitment journey. But when someone is considering investing their money, time and future into your franchise, can automation
Can You Market a Children’s Franchise Without Showing Children? (opens the original)
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Should children’s activity brands continue showing identifiable children in their marketing? In this episode of The Franchise Marketing Show, we discuss the changing approach to featuring children in photographs and videos—and why some schools, businesses and franchise networks are deciding the risk is no longer worth taking. We explore how children’s franchises can still create engaging content without showing faces, using close-ups of activities, hands creating, artwork, voiceovers, text, fast
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