HeyJaredThe Franchise Manual Podcast
The Franchise Manual podcast is a behind the scenes look at all things “Franchise” and the people that make it look easy." Operating a franchise is not the same as running a small business.
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- Sep 2, 2026
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Episode #39 - Zor Michael Gorman (opens the original)
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This episode is a special one because we're talking with someone who didn't just decide to become a franchisor overnight — he built decades of experience first. Michael Gorman is the founder of iMove PT, a mobile and outpatient physical therapy brand. In this conversation, Michael pulls back the curtain on what it really looks like to build a franchise system from the ground up when nobody hands you a roadmap. If you're a startup franchisor, thinking about franchising your business, or just curi
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