HeyJaredThe Flooring Contractor Marketing Podcast
Step into "The Flooring Contractor Marketing Podcast," a specially curated 12-episode series for flooring professionals. Led by marketing expert Matt Law, this podcast unveils a range of strategies and insights tailored for the unique challenges of the flooring industry.
- Indexed episodes, last 90 days
- 7
- Latest publication
- Sep 9, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 31, 2026
Latest episodes
Episode 36 - The Flooring Contractor Marketing Score (opens the original)
Read excerpt
How would you score your flooring company's marketing from 1 to 100? Matt Law explains what should actually be measured and how weaknesses in your website, advertising, SEO, reviews, referrals, follow-up, automation, and messaging can quietly limit growth.
Episode 35 – Buying a Flooring Company – The Ugly Truth to Growth (opens the original)
Read excerpt
An established flooring company with loyal customers and a strong reputation can look like the perfect acquisition—but there may be much more happening beneath the surface. Matt Law shares lessons from working with business owners through acquisitions and breaks down what buyers should examine before closing. From clean financials and sustainable revenue to marketing opportunities, staffing, and leadership, learn how to identify the upside while preparing for the inevitable bumps that come with
Episode 34 – Lead Generation for Flooring Contractors – The Secrets of Magnetic Growth – Part 2 (opens the original)
Read excerpt
A flooring lead isn't valuable if nobody follows up. In Part 2, Matt Law shows how to build the system behind successful lead generation. Discover how automated SMS and email, CRM pipelines, AI assistance, phone systems, appointment calendars, and long-term nurturing help convert prospects who aren't ready to buy today. Then learn how tracking actual revenue back to its source allows you to invest confidently in the channels producing real growth.
Episode 33 – Lead Generation for Flooring Contractors – The Secrets of Magnetic Growth – Part 1 (opens the original)
Read excerpt
What does it really take to consistently generate profitable flooring leads? In Part 1, Matt Law goes beyond the hype and breaks down the advertising channels, landing pages, targeting, reviews, offers, and unique selling points that influence whether homeowners choose your flooring company. You'll learn why some campaigns generate revenue while others burn through cash—and why the quality of your entire marketing foundation affects your results.
Episode 32 – The Art of Selling for Flooring Contractors – Part 2 (opens the original)
Read excerpt
Every flooring customer communicates differently. In Part 2, Matt Law explains how to recognize personality types, understand what motivates each buyer, and present your recommendations in a way that earns trust. These simple adjustments can dramatically improve your closing rate and customer experience.
Publishing over time
Last 90 days. Choose a month to open its work.
Recurring subjects
Named in the text we hold. One piece can cover several.
Audience
No verified audience measurement yet.
About this data
Counts cover the work we have indexed. Tone needs enough text and a confident classification. Excerpts and episode notes are not full articles or transcripts.
Identity or attribution wrong? Suggest a correction.
See coverage about The Flooring Contractor Marketing Podcast