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The Fence Company Marketing Podcast

Welcome to "The Fence Company Marketing Podcast," a dynamic 12-episode series created for fence industry professionals. Expertly guided by marketing guru Matt Law, this podcast is a treasure chest of specialized strategies and insights for fence builder growth.

Podcast · By Gro.Inc · English · Official site

Indexed episodes, last 90 days
9
Latest publication
Sep 23, 2026
Audience
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Earliest in this view
Jul 31, 2026

Latest episodes

  1. Episode · Sep 23, 2026

    Episode 38 - The Focused & Productive Fence Business Owner (opens the original)

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    There will always be another customer problem, employee question, job-site issue, email, or phone call demanding your attention. The question is whether you're running your fence company—or simply reacting to it. Matt Law explains Big Rocks, the Four Quadrants, planning, time blocking, task management, checklists, and systems that help owners protect time to actually work on their businesses.

  2. Episode · Sep 16, 2026

    Episode 37 - AEO for Fence Companies - A Complete Guide to AI Optimization (opens the original)

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    Your next fence customer may ask an AI assistant who they should hire instead of searching through pages of Google results. Matt Law explains AEO and the signals that help ChatGPT, Google AI, Gemini, Claude, and other answer engines discover and recommend businesses. Learn how to strengthen your website, local presence, reviews, citations, content, and online authority for the AI-driven future of search.

  3. Episode · Sep 9, 2026

    Episode 36 - The Fence Company Marketing Score (opens the original)

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    If your fence company isn't growing the way you want, where is the problem? Matt Law introduces the Marketing Score to help you evaluate your message, leads, website, SEO, reviews, referrals, automation, and other critical areas—and identify exactly where your biggest opportunities may be hiding.

  4. Episode · Aug 28, 2026

    Episode 35 – Buying a Fence Company – The Ugly Truth to Growth (opens the original)

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    Buying a fence company can give you customers, employees, reputation, and revenue from day one—but what exactly are you buying? In this episode, Matt Law discusses the due diligence that matters, why you should dig deeper than a P&L, and what to look for in the company’s customer base, marketing, reviews, staff, and current owner. Learn why an established fence company with outdated marketing may offer enormous growth potential—and how to lead the company without blowing it up after the acquisit

  5. Episode · Aug 17, 2026

    Episode 34 – Lead Generation for Fence Contractors – The Secrets of Magnetic Growth – Part 2 (opens the original)

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    Generating a fence lead is only the beginning. In Part 2, Matt Law walks through the systems that need to kick into action the moment someone calls, submits a form, sends a message, or requests an estimate. From immediate follow-up and appointment scheduling to AI, CRM automation, nurturing, and ROAS tracking, discover why successful fence companies need a complete conversion system—not another list of leads.

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