HeyJaredThe EMpire Diaries
The EMpire Diaries is where real stories meet real strategy for ambitious women, female entrepreneurs and mums in business who want confidence, mindset growth and business success.
- Indexed episodes, last 90 days
- 6
- Latest publication
- Sep 1, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 17, 2026
Latest episodes
27: Your Home Is Affecting Your Business: How Your Environment Shapes Your Success (opens the original)
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“Your home is part of the operating system underneath your ambition.” We spend so much time trying to become more productive. Better routines. Better time management. More discipline. Another planner. Another app. But what if part of the problem isn’t you? What if the environment you’re trying to build your business and your life inside is constantly creating more work for your brain? In this episode, Emily looks at something we don’t talk about enough in business: the impact our homes have on t
26: Stop Trying to Look Successful: 7 Business Lies That Could Be Costing You Money (opens the original)
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"We've somehow confused visibility with viability. And they're not the same thing." A business can look incredible online and be haemorrhaging money behind the scenes. Someone with 700 followers can be making more profit than someone with 70,000. Someone working from their kitchen table can have more financial freedom than someone with an office and a team. And someone shouting about a £20k month might have less money left than the person quietly turning over £8k. So why are we still using the t
25: Preservation Goals: Why I Switched Off My Business For 10 Days (And What It Taught Me About Success) (opens the original)
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"My problem wasn't that my business depended on me. My problem was that my mind did." Emily just came back from 10 days in Turkey, the first proper family holiday with her husband and their two kids in almost 3 years. Before she left, she made herself a promise. Not to try and switch off. To actually do it. Her business runs without her. Systems, automation, a trained team, boundaries. On paper, everything she teaches. So why couldn't her brain do the same thing? This episode is Emily's honest a
24: Why Customers Don’t Buy From You: The Psychology Behind Every Sale (opens the original)
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"Your customer doesn't always need more information. They need fewer reasons to feel uncertain." Someone finds your business, follows you, enquires, asks for your prices, books a discovery call or adds a product to their basket. Then... nothing!!! 👻 Most business owners assume it's because they're too expensive. But what if that's not the real reason? In this solo episode, Emily breaks down the psychology behind why customers actually buy, why people can genuinely need what you sell and still ch
23: The Tinder Swindler's Cecilie Fjellhøy: Losing £200k to Love and Her Fight to Expose Romance Scammers (opens the original)
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"You wouldn't say that you fell for a burglary. It's something that happened to you. You were targeted." Cecilie Fjellhøy was the golden child. Great grades, a career in tech, a master's degree in the UK, and a hopeless romantic who believed in love. Then she swiped right on a man calling himself Simon Leviev, and in just three weeks, he ramped up £67,000 on her Amex card. By the time it was over, she had lost £200,000 in high-interest loans, filed for bankruptcy, been taken to court by four ban
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