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The DocPreneur Leadership Podcast

The DocPreneur Leadership Podcast is the recorded history of membership medicine.Hosted by Michael Tetreault, Editor-in-Chief of Concierge Medicine Today — and a nearly 20-year student of this industry from the patient side of the exam room — this podcast explores concierge…

Podcast · By The Business & Leadership of Medicine w/ Michael Tetreault, Editor-in-Chief · English · Official site

Indexed episodes, last 90 days
8
Latest publication
Sep 6, 2026
Audience
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Earliest in this view
Jul 5, 2026

Latest episodes

  1. Episode · Sep 6, 2026

    The Lexus Lesson for DPC: You Can't Discount Your Way to a Full Panel (opens the original)

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    Toyota didn't beat Mercedes by getting cheaper. It beat Mercedes by getting closer to the customer first. Here's the six-year research obsession behind the Lexus LS 400, and why undercutting your way to a full panel is a strategy that has already failed in a dozen other industries, and what Harvard's own pricing research says to do instead. By Michael Tetreault, Editor-In-Chief, Concierge Medicine Today "I'm a car guy, so bear with me on this one. There will be some good points [in this article]

  2. Episode · Aug 30, 2026

    She Named Her Practice After Her Son. Then Built It Around Everyone Else's. (opens the original)

    Episode notes · Neutral tone

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    She left academic medicine to build the practice her own family needed. Here's how, and why. Dr. Priyanka Chopra spent years as an academic hospitalist watching a fragmented healthcare system fail the people who needed it most, including, eventually, her own family. That experience became the reason she left. Alongside her husband, she founded Nivaan Health, a mobile, in-home concierge practice in Miami built on a simple premise: patients deserve time, trust, and genuine care, not rushed visits

  3. Episode · Aug 24, 2026

    What GLP-1 marketing built that most concierge practices haven't. (opens the original)

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    "Patients have already told the market what they're willing to pay for a health outcome," CMT Editor-in-Chief Michael Tetreault said in an interview for this article. "A GLP-1 subscription and a concierge medicine membership now cost about the same, roughly $3,000 a year. The question isn't whether patients will invest in their health. It's who earns that investment." By Editorial Staff, Concierge Medicine Today, August 2026 (See full list of citations and sources and disclaimers at end of artic

  4. Episode · Aug 17, 2026

    The Habenula and the Exam Room: The Story Your Patients Keep Telling Themselves (and How to Rewrite It) with Dr. Kyra Bobinet (opens the original)

    Episode notes · Positive tone

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    The Story Your Patients Keep Telling Themselves (and How to Rewrite It) with Dr. Kyra Bobinet Why do patients who genuinely want to get healthier so often fail to follow through? On this episode of the DocPreneur Leadership Podcast, host Michael Tetreault talks with Kyra Bobinet, MD, MPH, about the "know-do gap" and the neuroscience behind it. Dr. Bobinet earned her MD from UCSF and her MPH from Harvard, teaches health behavior change at the Stanford Medicine AIM Lab, and is CEO and founder of F

  5. Episode · Aug 7, 2026

    A New Category in Cancer Care, Built by the People Who Saw It Fail (opens the original)

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    Moving Cancer Upstream: Dr. Jose Barreau on Prevention, Prime Time, and the Fight to Detect Cancer Earlier Dr. Jose Barreau spent decades on the wrong side of a timeline every oncologist knows too well, treating cancer after it was found, often at a stage when the window for real intervention had already closed. That experience became the founding premise behind PreOncology, the company he built to move cancer care upstream from treatment to prevention. Barreau's work recently reached a much big

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