HeyJaredThe Digital Slice
The Digital Slice Podcast is the podcast that brings you a slice of the digital marketing news, tools and tactics you need to succeed.
- Indexed episodes, last 90 days
- 10
- Latest publication
- Sep 22, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 7, 2026
Latest episodes
Episode 248 - How PR Shapes What AI Says About Your Brand (opens the original)
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PR is no longer just about media coverage, it's shaping what AI says about your business. AI search is changing how customers discover, evaluate, and trust brands long before they click a link or visit a website. Join Brad Friedman and Jackson Wightman as they explore the intersection of public relations and AI search, how PR influences what large language models say about your company, and why building credibility across the entire marketing funnel matters more than ever. Jackson Wightman is th
Episode 247 - AI Is Replacing SEO: Here's What Small Businesses Must Do (opens the original)
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Your customers are changing how they search, and getting clicks may no longer be the best measure of whether your business is being found. Join Brad Friedman and Karl-Gustav Kallasmaa as they explore how AI is reshaping search engine optimization, what makes a website useful to AI agents, and which practical tactics can help your small business earn visibility and revenue in the new search landscape. Karl-Gustav is a builder at the intersection of search, AI, and diplomacy. He takes an engineeri
Episode 246 - Why Your Expertise Isn't Enough To Win The Room (opens the original)
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Great expertise means little if you can't communicate it clearly enough to earn attention, build trust, and move people to act. Join Brad Friedman and Matthew Hill as they explore how leaders and professionals can improve their communication, presentations, storytelling, confidence, and written messaging to connect with audiences and create greater impact. Matthew Hill is a leadership trainer and presentation coach who helps executives, emerging leaders, and teams unlock confidence, clarity, and
Episode 245 - How To Find Sales Reps Built For Cold Outreach (opens the original)
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Your best salesperson may be the worst person on your team to handle cold outreach, and Kevin Downey explains why. Hiring a successful salesperson does not mean you are hiring someone willing or built to spend hours every day prospecting and making cold calls. Join Brad Friedman and Kevin Downey as they discuss B2B email lead generation, sales team structure, and how to identify sales or business development reps who are built for cold outreach so you can generate more qualified conversations wi
Episode 244 - Why Your Business Isn't Showing Up On Google Or ChatGPT (opens the original)
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Why is your competitor ranking above you on Google? SEO isn't about tricking Google. It's about proving why your business deserves to rank first. If your business has years of experience but competitors still outrank you, the problem may be less about what you know and more about what search engines can actually see online. Join Brad Friedman and Sean Garner as they break down local SEO, AI search visibility, reviews, brand mentions, and smarter ways to use AI so you can improve your rankings an
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