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HeyJared

The Data-Driven Creator

Practical recommendations from evidence-driven insights to empower indie creators.

Newsletter · By John Ward · Official site

Indexed issues, last 90 days
7
Latest publication
Sep 26, 2026
Audience
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Earliest in this view
Jul 4, 2026

Latest issues

  1. Issue · Sep 26, 2026

    Why indie authors don’t get the same respect as indie music or film (opens the original)

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    People love indie film and indie music, but still turn their noses up at indie books and indie writers. Why? <img alt="white and red graffiti on wall" class="sizing-normal" height="5184" src="https://images.unsplash.com/photo-158901020661

  2. Issue · Sep 19, 2026

    Struggling to get Patreon subscriptions? It may not be your fault. (opens the original)

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    You followed all the advice and tactics, and you feel you’re doing everything right - but your Patreon is still struggling. Does that sound like you? Or perhaps someone you know? I am this person. I burned and rebirthed my Patreon several times over the past few years, but still struggle to make it work. Turns out, part of the problem may be the social media platforms I’m using to drive people to my Patreon. Yes - your conversion channel is actually an important predictor of s

  3. Issue · Aug 29, 2026

    Your Kickstarter bio may be negatively impacting your campaign! (opens the original)

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    Do Kickstarter backers support your project? Or are they supporting you as a creator?<img alt="man in black and white sweater standing beside wall with graffiti" class="sizing-normal" height="3984" src="https://imag

  4. Issue · Aug 22, 2026

    Is another Kickstarter change about to occur? (opens the original)

    Excerpt · Critical tone

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    If you didn’t already know, I’m a big proponent of reward-based crowdfunding for indie creators. I use platforms such as Kickstarter and Crowdfundr to launch my own projects and also back projects from other creators. But these are challenging times: politically, environmentally, socially, and economically, and I’ve recently seen many excellent projects fail to reach their (not outrageous) funding goals on Kickstarter.Is this a sign that there’s less disposable income amongst backers? Or are the

  5. Issue · Aug 1, 2026

    AI-disclosure and the impact on Kickstarter projects (opens the original)

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    I’m a writer. From my perspective that means the process is everything. Sure, I like it when people buy and read (or watch) my work. I’m not gonna lie about that. But I genuinely love the act of writing, as difficult and frustrating as it can be at times. <a class="image-link image2 is-viewable-img" href="https://images.unsplash.com/photo-1612878010854-1250dfc5000a?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3wzMDAzMzh8MHwxfHNlYXJjaHw0fHxlbW90aW9uc3xlbnwwfHx8fD

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