HeyJaredThe Content 10x Podcast
Maximize the return from every piece of content that you create! This podcast will teach you how to repurpose your content like a pro.Whether you're a podcaster, blogger or video content creator - creating great content is never easy.
- Indexed episodes, last 90 days
- 3
- Latest publication
- Aug 27, 2026
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- Checking…
- Earliest in this view
- Jul 23, 2026
Latest episodes
Zero-Click, AI Search and the Last-Click Attribution Trap: What B2B Marketers Need to Know with Amanda Natividad (opens the original)
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Zero-click content was a new concept when Amanda Natividad first joined our podcast back in 2022. Now, it may just be how marketing works. In this episode, Amy sits down with Amanda, Chief Evangelist at SparkToro, for her third appearance on the show, this time getting into AI search, a citation problem that's easy to overlook, and why last-click attribution might be overlooking your best customers. From why AI traffic is hiding in plain sight, to a story about an AI recommendation that went aga
The Sales and Marketing Relationship: Why Most Teams Get It Wrong and How to Fix It with Freya Ward (opens the original)
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Ever felt like sales and marketing are speaking two different languages, even when they're ultimately chasing the same goal– to help the business grow and succeed? Getting the two departments to work together is one of the more persistent challenges in B2B, and it shows up everywhere from content strategy to the CRM. In this episode, Amy Woods sits down with Freya Ward, Associate Managing Director at Headley Media, to unpack what causes friction between sales and marketing teams, and what a stro
How to Measure Your B2B Content Strategy (Without Drowning in Data) (opens the original)
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You built the strategy. You built the content. But can you prove any of it is working? A lot of B2B marketing teams can point to a full content calendar and a consistent publishing schedule, and still have no clear answer to that question. The numbers exist, dashboards get checked, reports get sent round. But there's a tougher question hiding underneath it all: does any of this connect back to something the business cares about? In part seven of our seven-part B2B content strategy series, Amy Wo
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