HeyJaredThe Collective
Welcome to The Collective, the hub of digital marketing insights and business intelligence. Join us weekly as our co-hosts Trevor Norton & Steve Peron riff on the latest things going on in digital media.
- Indexed episodes, last 90 days
- 1
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- Jul 22, 2026
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- Jul 22, 2026
Latest episodes
#079 - SEO in the AI Overview & Zero click world (opens the original)
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Steve gives a masterclass on how to approach SEO in the world of AI Overviews, LLMs and the shifting SERP landscape. Steve gives an overview of how they approach SEO for their C42 and how that brings in quality leads on a weekly basis. Tons of myths broken down in this episode. If you’re looking to grow inbound using SEO or if you’ve been wondering if “GEO” is a bunch of nonsense then this is the episode for you! Want to learn more about us and our services? Reach out! Steve: https://collective4
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