The CMO Office Podcast
Helping marketers claim their seat in the C-suite by turning data into expertise. A publication of Analytic Partners. www.the-cmo-office.com
- Indexed episodes, last 90 days
- 3
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- Sep 8, 2026
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- Jul 8, 2026
Latest episodes
Why global brands need healthy chaos, with Jon Stona of Airwallex (opens the original)
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In this episode of The CMO Office Podcast, I speak with Jon Stona, Vice President, Global Marketing at Airwallex , about how the Melbourne-born fintech combines a strong global core with what he calls “healthy chaos” in local markets. We explore how Airwallex is building its brand for long-term growth and bringing brand, performance and product marketing together around one coherent customer experience. Sports sponsorship is an important part of that strategy. Through partnerships with Arsenal F
How marketers earn the right to be bold with Haymans Fung, Standard Chartered (opens the original)
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In this episode of The CMO Office Podcast , I speak with Haymans Fung, Managing Director, Global Head of Wealth and Retail Bank Marketing at Standard Chartered , about how she approaches that challenge. Haymans begins with the business strategy. Rather than defending brand, engagement and acquisition activity as separate investments, she connects each part of the funnel to a clear commercial role. Global campaigns build awareness and future demand, while local teams run programmes designed to co
Why marketers need to stop worshipping the dashboard, with Mark Khoo of Versuni (opens the original)
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In this episode of The CMO Office Podcast, I sit down with Mark Khoo, Digital Activation Lead APAC at Versuni , the company behind Philips home appliances across Asia Pacific. Versuni may not be a household name, but the products certainly are. From air fryers and coffee machines to irons, steamers, fans and dehumidifiers, Philips appliances are part of many homes across the region. That gives Mark a fascinating marketing challenge: how do you take a 150-year-old legacy brand, famous for certain
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