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The Business of Hearing

The 1 Marketing Podcast for Private Practice Hearing Care ClinicsThe Business of Hearing Podcast shares the real insights into how you can grow your private practice hearing care clinic in today's challenging and competitive market.Hosted by leading industry marketing…

Podcast · By Oli Luke · English · Official site

Indexed episodes, last 90 days
11
Latest publication
Sep 18, 2026
Audience
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Earliest in this view
Jul 3, 2026

Latest episodes

  1. Episode · Sep 18, 2026

    When Growth Becomes Chaos: Lessons From 3 Real Practices (opens the original)

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    Three practices. Three reasonable decisions. Three unexpected problems. In this episode, Oli breaks down real stories from real practices who made growth moves that seemed logical at the time but created chaos they didn't anticipate. The best part? You can learn from their mistakes before you make them.

  2. Episode · Sep 11, 2026

    From Operator to Owner: The 3 Things You Must Have in Place Before You Step Back (opens the original)

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    In this episode, Oli shares the exact three things that need to be solid before you transition from operator to owner. Miss one of these and you'll find yourself right back in the chair, frustrated and resentful.

  3. Episode · Sep 5, 2026

    How to Articulate Your Value Proposition to Attract More of the Right Patients (opens the original)

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    "Why should a patient choose you?" If you don't already know the answer, you have a real problem. In this episode, Oli breaks down the exact framework that separates practices that own their market from those that compete on price. It's not complicated. But almost no one actually does it.

  4. Episode · Aug 28, 2026

    From $1m to $2m - Why So Many Practices Get Stuck (opens the original)

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    In this episode, Oli breaks down the exact three things that separate practices stuck at $1M from practices scaling to $2M+

  5. Episode · Aug 21, 2026

    "I need to think about it" - 3 reasons patients are delaying decision-making (opens the original)

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    More and more patients are hesitating. They're delaying decisions. They're asking to think about it, wait for things to change, or come back later, even though they walked in needing what you offer. It's not the economy. It's not the patient. It's something structural that's broken in your practice. In this episode, Oli walks through the exact three reasons this is happening and how to fix each one before the patient ever sits down with you.

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