HeyJaredThe Brand Building Podcast
WE HELP SCALING BRANDS GENERATE RESULTS THROUGH CREATIVE, DEV, ADVERTISING, & RETENTION SERVICES.
- Indexed episodes, last 90 days
- 17
- Latest publication
- Sep 26, 2026
- Audience
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- Earliest in this view
- Jul 14, 2026
Latest episodes
How I Actually Got Started in Email Marketing — The Full Story (opens the original)
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Most people think email marketing started with Klaviyo. Mine started at a winery in Paso Robles in 2011. In this episode of the Brand Building Podcast, I'm taking you back to where it all began — how I taught myself email marketing running a wine e-commerce startup, moonlighting it while working at top Southern California agencies, and eventually running $15M/year Toyota lead gen programs through event marketing at NASCAR, Bass Pro Shops, and Stagecoach. From there: Director of Ops at Stealth Ve
The Revenue Hiding Inside Your Email List That Nobody Is Talking About (opens the original)
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Most ecommerce brands doing $5M to $100M have the same blind spot. They're spending real money on paid acquisition. New customers are coming in. But once they're on the list — nobody really knows what's happening to them. Old automation. A list with hundreds of thousands of profiles nobody has looked inside in years. Monthly reports with open rates that never tell you if you're actually leaving money on the table. In this episode I'm breaking down the four things we find broken in almost every K
The Klaviyo Tool That's About to Change What You Pay an Agency For (opens the original)
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I was in the room in Boston when Klaviyo announced Composer at K:BOS 2026. And I don't think most brands or agencies understand how big this is yet. Composer isn't another AI writing tool. It already knows your customers, your campaigns, your flows, your segments, and your performance data — and now it can start doing the work. In this episode I break down exactly what Composer is, what it can already do today, what's still rolling out, and what it means for D2C brands and retention agencies hea
Klaviyo's New AI Tool Will Replace Half of What Agencies Do — K:BOS 2026 Recap (opens the original)
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Just got back from K:BOS 2026 in Boston. Second year attending. First year sponsoring as a Silver Partner with a booth on the floor and a seat at the Partner Advisory Council with Klaviyo's executive team. In this episode I'm breaking down everything that happened — what Klaviyo announced, where the platform is going, and what it means for D2C brands and retention agencies right now. The biggest release: Composer. A natural language SQL interface that queries your entire Klaviyo database on dema
AI, Data & the Next Generation of Agencies — Inside Hiro Analytics (opens the original)
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Most retention agencies are still doing reporting the hard way. Manual decks. Static reports. Data that's already out of date by the time the client opens it. The agencies doing $100M in client revenue aren't doing it that way anymore. In this episode I sit down with Zac Cherin, founder of Hiro Analytics — the tool running inside Bread Loaf and some of the top retention agencies in D2C right now. We've been customers for five months. This is a real conversation, not a pitch. 10 hours back per cl
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