HeyJaredThe Blueprint with Mike Prewett
Experience the daily business building strategies that lead agents down the Path to $20 Million.....Looking to increase your skills and become a top producing agent? Check out these practical tips and ideas to increase your business.
- Indexed episodes, last 90 days
- 39
- Latest publication
- Sep 24, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 6, 2026
Latest episodes
Market Stats (opens the original)
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Mike discusses the importance of understanding local real estate markets rather than relying on national statistics. They explain that conditions can vary greatly between regions and even within the same city, such as in Atlanta. Mike advises real estate professionals to focus on micro-markets, such as specific neighborhoods or zip codes, to provide relevant and valuable information to their clients. This localized approach can help agents stand out and provide value in an oversaturated market.
Industry Branding Critique (opens the original)
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Mike addresses the industry's 'noise' and 'total BS' in a meeting, focusing on award rankings and dollar volume production. They criticize the emphasis on creating personal brands, comparing it to the maturity level of an eighth grader. They argue that consumers do not recognize individual real estate agents as brands, and that the time spent on branding is wasted. Instead, they suggest that business is done with individuals, not logos or taglines. They encourage the audience to focus on buildin
Core Goals Focus (opens the original)
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Mike leads a discussion on the importance of focusing on core business goals rather than being distracted by external factors such as awards and rankings. They criticize the use of dollar volume as a metric, arguing it's often misleading and can lead to false bragging. Mike suggests that comparing tax returns could provide a clearer picture of an individual's success. They encourage the audience to stay focused on their goals and not be swayed by distractions.
Confronting Real Estate Devil (opens the original)
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Mike opens the meeting by discussing the influence of 'evil' in the real estate industry, using the metaphor of the devil to highlight the distractions of awards and rankings. They argue that these are not meaningful to customers and are often based on false claims and exaggerations. Mike emphasizes the importance of focusing on individual results and not getting caught up in competition with others. They encourage participants to focus on their own achievements and to help their team members im
Real Estate Challenges (opens the original)
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Mike presents statistics on the challenges faced by real estate agents, highlighting that 71% of agents in Atlanta did not close a single transaction in 2025. They attribute this to agents treating real estate as a low priority, not defining a target audience, and not running their business like a business. They suggest that without a clear strategy and schedule, agents struggle to make a living. However, they also share that some agents are successful, earning hundreds of thousands annually. Th
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