The Art of Commerce
Hosted by Anish Raul and Ajinkya “Jinx” Joglekar, The Art of Commerce is a podcast for marketers where we cover everything - from storytelling to scale, and we unpack the full funnel with insights that move the needle. New episodes every week.
- Indexed episodes, last 90 days
- 11
- Latest publication
- Sep 29, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 14, 2026
Latest episodes
EP70: Your Job Is Only The Beginning (opens the original)
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For years, Anish Raul saw leaving a corporate career as a one-way door. But after thinking more seriously about what he wanted from his career, that assumption started to change. In EP70 of The Art of Commerce, Anish and Ajinkya “Jinx” Joglekar talk about alternative career paths, creating opportunities outside a traditional job, and building more control over where your career can go. They discuss Anish’s decision to take First Figures more seriously, Jinx’s experience building his own business
EP 69: 2026 TACo Predictions Follow Up (opens the original)
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In 2025, Anish Raul and Ajinkya “Jinx” Joglekar made a series of predictions about where AI, marketing, and technology would be heading in 2026. Now, they are checking the receipts. In EP69 of The Art of Commerce, Anish and Jinx revisit those predictions to see what actually happened. They discuss the rise of AI agents, why companies are still struggling to redesign teams and workflows around new technology, whether AI innovation is beginning to plateau, and why businesses are asking harder ques
EP 68: Why Crocs Created Niles the Crocodile (opens the original)
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Crocs has introduced a brand ambassador who will never age, need an agent or create an off-camera scandal: Niles the Crocodile. In EP68 of The Art of Commerce, Anish Raul and Ajinkya “Jinx” Joglekar discuss why Crocs is turning a six-foot mascot into what its CMO describes as a long-term investment in scalable intellectual property. They explore what separates a memorable mascot from another brand icon—and why creating the character is only the beginning. This episode covers: • Why Niles represe
EP 67: Fans First - How the Savannah Bananas Built a Fandom of Millions (opens the original)
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What happens when a baseball team stops thinking about ticket sales and starts thinking about fans? In EP 67 of The Art of Commerce, Anish Raul and Ajinkya “Jinx” Joglekar explore how Jesse Cole turned the Savannah Bananas into one of the most talked-about sports brands by building the entire experience around one idea: Fans First. They break down how the Savannah Bananas use attention-grabbing branding, repeatable entertainment, unexpected moments and a strong internal culture to turn casual cu
EP 66: Do Brands Really Need Fans? (opens the original)
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Klarna’s CMO says “Klarna has no fans.” But is that a problem? In EP 66 of The Art of Commerce, Anish Raul and Ajinkya “Jinx” Joglekar unpack the growing obsession with brand fandom and ask a bigger question: Does every brand actually need fans? They explore why some brands, like Netflix, naturally lend themselves to fandom, while utilitydriven businesses like Klarna may be better off focusing on having a great product and loyal customers. They also discuss the difference between having customer
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