HeyJaredThe Agents of Change Digital Marketing Podcast
Discover how to increase your online visibility, drive more qualified traffic to your site and convert that traffic into leads and business!In The Marketing Agents Podcast, we'll interview leading marketers from around the globe to get their insider tips and tricks on SEO,…
- Indexed episodes, last 90 days
- 8
- Latest publication
- Aug 26, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 8, 2026
Latest episodes
Turn AI Into Your Best Referral Source with Vivienne Wagner (opens the original)
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Every time you ask ChatGPT or Claude for a recommendation, you're training it to know you better, and that changes everything about how customers find your business. My guest this week is Vivienne Wagner, founder and CEO of Houndstooth Media Group, and she's built her entire practice around helping business owners get recommended by AI the same way you'd ask a friend "who should I call for this?" We get into why clarity beats volume, how Google Business Profile reviews are quietly becoming AI tr
Why Your Google Ads Keep Underperforming with Jeff Coleman (opens the original)
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If your Google Ads budget keeps climbing while your results stay flat, you're not alone, and you're probably starting in the wrong place. My guest this week is Jeff Coleman, founder of Factor Four Marketing, who has spent more than two decades building results-driven Google Ads campaigns for everyone from local service companies to Fortune 500 brands. Jeff makes the case that most businesses jump straight into keyword research when they should start with their ideal customer profile instead, and
How to Turn Website Traffic Into Leads with Irwin Hau (opens the original)
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Here's a question I ask every business owner who complains their marketing "isn't working": when's the last time you actually looked at your website like a stranger would? Because nine times out of ten, the traffic is fine. It's the website that's dropping the ball. My guest this week is Irwin Hau, founder of Chromatics and Conversion Cow, who's analyzed close to 70,000 websites (yes, 70,000) and built an entire framework around the psychology of trust and conversion. Before he was auditing webs
How to Build Trust on LinkedIn with Kaila Vander Horn (opens the original)
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LinkedIn is the one social platform that hasn't burned me out yet, and after this conversation, I understand why a lot more businesses should be paying closer attention to it. My guest is Kaila Vander Horn, head of content at Speedwork, a LinkedIn advertising agency where she runs organic strategy for B2B companies and the leaders behind them. We get into what thought leadership really means (spoiler: you don't need a corner office or a Fortune 100 badge to claim it), how often you really need t
The Neuroscience of Storytelling with Jennifer Gardner (opens the original)
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You already know stories beat spreadsheets when it comes to winning people over. But what if the story itself isn't even the most important part? This week I'm talking with Jennifer Gardner, a Los Angeles trial lawyer, persuasive communication speaker, and administrative law judge who's spent three decades convincing juries to see things her way. Jennifer breaks down what's actually happening in the brain when a story lands, why admitting your flaws builds more trust than any case study, and why
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