The Adonis Effect
The Adonis Effect explores the art and science of transformation in the world of marketing and business growth.
- Indexed episodes, last 90 days
- 10
- Latest publication
- Sep 10, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 9, 2026
Latest episodes
How to Make Your Business Stand Out (opens the original)
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Most businesses want to stand out, but end up looking exactly like everyone else. They copy their competitors’ websites, messaging, offers and positioning, creating what we call a “sea of sameness”. The problem is, when customers can't see a clear difference between you and your competitors, you end up competing on price rather than value. 🌐 Build your own high-performance Revenue System 👉🏽 www.boderia.io In this episode of The High Ground, Chloe and Derek explore what it really takes to differe
Revenue Is Growing But You're Still Broke? Here's Why. (opens the original)
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You can be the busiest person you've ever been and still have less money in the bank than you did a year ago. Everyone's flat out. The calendar looks full. The top line looks great. Yet there's no money. In this episode of The High Ground, we break down why revenue growth doesn't automatically lead to profit and how rising costs, underpricing, unnecessary expenses and inefficient systems can leave businesses working harder without actually becoming more profitable. We explore why businesses need
Why Your B2B Leads Aren't Converting (opens the original)
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Most businesses think they need more leads. They generate leads. They run outreach. They increase sales activity. But none of that matters if they're attracting the wrong customers. In this episode of The High Ground , we break down why lead quality matters more than lead volume, how to identify your ideal customer profile, and how to build a more targeted approach to B2B growth. We explore why 10 highly qualified prospects can be worth more than 100 poor-quality leads, how to avoid wasting sale
Why You Don't Need a Full-Time CMO Yet | ft. Simon Dell (opens the original)
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Most business owners want growth. But growth comes with mistakes. Hiring the wrong people. Growing too quickly. Making expensive decisions. Learning what doesn't work. In this episode of The High Ground , Simon Dell, CEO & Founder of Cemoh, shares the lessons he has learnt from building businesses, making mistakes, hiring teams, and helping companies grow. The conversation explores the realities of business growth, hiring, marketing strategy, leadership, fractional CMO services, and why having t
How to Actually Get B2B Clients From LinkedIn (opens the original)
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Most people posting on LinkedIn are getting absolutely nothing out of it. They post consistently. They connect with people. They comment every day. But none of that matters if it doesn't translate into revenue. In this episode of The High Ground , Derek and Chloe break down how to actually get B2B clients from LinkedIn, why relationships need to come before pitching, and how to turn your LinkedIn presence into a long-term revenue channel. They explore how to build a profile that speaks directly
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