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Tekendra Parmar

Reporter

Indexed articles, last 90 days
4
Latest publication
Aug 27, 2026
Outlet visibility, for Adweek
Top 500K sites
Earliest in this view
Aug 18, 2026
The latest indexed work is over 30 days old. There may be a gap in what we hold.

Latest articles

  1. Article · Aug 27, 2026 · Tekendra Parmar

    Zocdoc and Gemini Are Making It Easier to Find Healthcare Providers in Answer Engines (opens the original)

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    The two companies announced a partnership that allows Gemini users to find Zocdoc providers inside their chats.

  2. Article · Aug 24, 2026 · Tekendra Parmar

    Tekendra Parmar (opens the original)

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    Tekendra Parmar is interim editor of ADWEEK's Tech vertical. He also edits Dealroom, ADWEEK's premier source for M&A reporting. His writing has appeared in Bloomberg Businessweek, Business Insider, Time, and Fortune, among other publications. The campaign hopes to deliver consumer awareness about how the medication may help medicare enrollees. Two indie agencies are betting that together they can take business from the major holding companies. ARM CEO breaks down the Miroma Group acquisition, au

  3. Article · Aug 24, 2026 · Tekendra Parmar

    Eli Lilly Debuts Advertisement Selling GLP-1s to Medicare Enrollees (opens the original)

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    Last week, Eli Lilly and Wieden+Kennedy Portland debuted “A Life Covered,” a film pegged to a coverage milestone: As of July 1, eligible Medicare Part D enrollees can get certain GLP-1 medications for weight management at $50 a month under a CMS demonstration called the Medicare GLP-1 Bridge. Lilly’s Zepbound KwikPen and orforglipron, sold as Foundayo, are on the covered list now available to medicare enrollees. Academy Award winners Kwedar and Bentley directed the new advertisement, with Linus

  4. Article · Aug 18, 2026 · Tekendra Parmar

    Bastion and BUNTIN Are Merging to Build a Global Indie Network (opens the original)

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    ADWEEK House: Advertising HQ brings the people shaping advertising, commerce, and media together for four days of unscripted conversations and after-hours connections. Meet us in Midtown, Oct. 5–8. Bastion and BUNTIN are merging into a single global independent agency network, operating in the U.S. under the BastionBUNTIN name. The deal, which was announced on August 18, unites Australia- and New Zealand-based Bastion with Nashville’s BUNTIN and pitches the combined shop as an independent alte

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Top 500K sites

For Adweek, the outlet · Measured Aug 1, 2026

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