HeyJaredTBM Council
The Technology Business Management (TBM) Council is a global nonprofit and the world's leading hub for executives and practitioners dedicated to running technology like a business.
- Indexed videos, last 90 days
- 6
- Latest publication
- Sep 22, 2026
- Audience
- ~825 subscribers
- Earliest in this view
- Jul 6, 2026
Latest videos
EP 06 | Cheap(er) Compute and the Risks They Introduce (opens the original)
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When cheaper compute and open-source models lower unit costs, why are enterprise tech leaders facing bigger risks than ever? In Episode 06 of The Real ROI of Tech, Matthew Guarini (Executive Director, TBM Council) and Dr. Howard Rubin (Co-Founder & Chief Explorer of Technology Economics) explore the economic shift across enterprise AI. Following OpenRouter data showing open-source models jumping to 63% market share, Matt and Howard break down why companies are pivoting to cost-effective alternat
EP 05 | AI Value Isn't Always Where You Think It Is (opens the original)
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Companies are spending millions on AI, but why are so many getting back only a fraction of their expected returns? In Episode 05 of The Real ROI of Tech, Matthew Guarini (Executive Director, TBM Council) and Dr. Howard Rubin (Co-Founder & Chief Explorer of Technology Economics) tackle a glaring disconnect in enterprise AI investments: a recent joint survey by SAP and Oxford reveals that while the average company spends nearly $38 million on AI, they are capturing under $10 million in tangible fi
EP-04 | Tokenomics: Beyond the Hype (opens the original)
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Are you paying by the drink for AI without knowing what you're actually getting in return? In Episode 04 of The Real ROI of Tech, Matthew Guarini (Executive Director, TBM Council) and Dr. Howard Rubin (Co-Founder & Chief Explorer of Technology Economics, Rubin Systems Inc.) continue their deep dive into the economics of enterprise AI. Across Episodes 01–03, the series explored the shift of software budgets into AI, tracking total technology expenses, and measuring real business outcomes over van
Buckle Up for TBM: A Road Trip Through Change Management (opens the original)
EP-03 | Most Companies Know What AI Costs—Almost None Know What It's Worth (opens the original)
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Everyone can tell you what AI costs. Almost nobody can tell you what it's worth. In this episode, Matthew Guarini and Dr. Howard Rubin dig into the question people keep asking and few can answer: how do you actually measure the value of AI? They cover why AI can't be run as a tech-side initiative, why "number of use cases" has become the vanity metric of the AI era, and how a company spending $3B a year on AI could load $1 of cost onto every share — knocking 20% off EPS if the value never shows
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Audience
~825 subscribers
Measured Sep 19, 2026
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