HeyJaredSynthetic Response
Writing about music documentaries - including one I’m making whilst travelling in Albania. Subscribe for behind the scenes updates.
- Indexed issues, last 90 days
- 2
- Latest publication
- Sep 29, 2026
- Audience
- Checking…
- Earliest in this view
- Sep 25, 2026
Latest issues
New Music Archives (opens the original)
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More and more audio archives have been appearing recently. Insight and strategy inspiration within:<img alt="" class="sizing-normal" height="872" src="https://substackcdn.com/image/fetch/$s_!gciz!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3
Soup (opens the original)
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What is up with how trash Instagram marketing is for bands? Consider the case of Crystal Fighters. A MySpace 00s- / 10s band still going. Their PR story was that one of their grandfathers in Spain had written a book / play and it had just been discovered and read. Combined with Basque folk tradition visuals and costumes on their album cover, it led to a frame that you followed. The motifs repeated in music video collage style video. A lovely PR story. And an elegant form of marketing. Now - this
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