Sweat Equity
Welcome to the best creative brainstorming session you've ever had. Hosts Alex Garcia & Brian Blum discuss the biggest marketing moves of the week and show you how you can implement these in your own business.
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- Jul 23, 2026
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- Jul 23, 2026
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001 - The 9-Figure Creator Brand Playbook. (opens the original)
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Welcome to the first episode of Sweat Equity, the best brainstorming session you’ve ever had. Today’s episode is all about creator brands, and why cultivating a rabid fanbase is one of the most valuable things you can do for your business. Alex and Brian go deep on Kim K’s multi-million dollar empire, how Mr. Beast’s Feastables is eating Hershey’s lunch, and how KSI and Logan Paul's Prime Energy exploded onto the sports drink scene. Round things out with the 4 most important steps to cultivating
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