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- Indexed issues, last 90 days
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- Sep 7, 2026
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What a Microwave Dinner Taught Me About Blogging (opens the original)
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I’d like to chat with you about what a “microwave win” is in blogging, and why you need more of them.It was almost midnight, and I had not eaten anything since the stale granola bar I found in the bottom of my purse at 10am that morning,I had spent weeks labouring over a blog post about search intent. It was nearing 3000 words, had multiple subheadings, and had a custom Canva graphic mapping every stage of the buyer journey in beautiful colors (that ended up looking more like I was creating a ma
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