Successful Scales
Hear candid discussion with now ‘successful’ business owners and early Start-Up employees about the challenges they experienced on their road to success and what you can learn from their wisdom
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- Jul 27, 2026
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How to Stop Discounting & Win Deals at Higher Margins | With Alex Hayes of Boost Pricing (opens the original)
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In this episode of Successful Scales, we sit down with Alex Hayes, President and Co-owner of Boost Pricing. Alex shares her 20+ year journey in sales, starting from hawking fireworks at eight years old to becoming an EOS Integrator and ultimately partnering with Boost Pricing.We dive deep into the psychology of selling and why so many sales professionals make fear-based decisions—discounting too soon just to win a deal or build a relationship. Alex explains how cutting prices by just 5% can deva
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