HeyJaredStuff About Advertising
Dive into the world of advertising and marketing with a Creative Director known for her hot takes, insightful commentary, and many many opinions. Join Ashley for campaign deep dives and unfiltered opinions in this no-holds-barred look at the creative advertising industry.
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- Jul 30, 2026
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Conversational Commerce: Why Brands Are Moving To Messaging (opens the original)
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Across India, Brazil, and the UAE, people already shop by chatting with businesses on WhatsApp. But in the US, most of us have never thought about buying anything inside a messaging app. This episode digs into why. I traveled to Meta's Conversations event in London to understand the rise of conversational commerce: why messaging became a storefront, the psychology of why a conversation sells better than a landing page, what actually changes for advertisers when an ad opens a chat, and Meta's big
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