HeyJaredStreet Pricing with Marcos Rivera
You’re listening to the Street Pricing podcast - The only show where proven SaaS leaders share their mindset and mistakes in pricing so we can all stop guessing and start growing. Enjoy, subscribe, and tell a friend.
- Indexed episodes, last 90 days
- 3
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- Sep 4, 2026
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- Aug 6, 2026
Latest episodes
AI Pricing: New Costs, Old Rules (opens the original)
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Every SaaS company is racing to build with AI. Almost none of them have touched their pricing to match it. This episode pulls together the founders, operators, and pricing experts actually living through that gap — pricing tokens nobody's agreed a value for, replacing seats with performance-based revenue, and figuring out whether AI is making things cheaper or just more confusing. Along the way: a real story about an AI sales call that cost a company a customer, and an AI founder's honest answer
How Charlie AI Priced Its Way to $5.5M a Month (opens the original)
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Iggy Odighizuwa, founder of Charlie AI, built an AI-powered sales tool that's now producing $5.5 million a month in cash collected — but getting the pricing right took some real adjustments along the way. Marcos and Iggy trace how an early flat $2,000/month fee didn't account for usage costs, and how that shaped Charlie AI's move to a performance-based model, where clients cover their own usage and hand over a small percentage of the upside the product creates for them. They also get into where
The Only 8 Pricing Rules You Need | The Best Of Season 1 (opens the original)
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Most founders don't have a pricing problem, they have a confidence problem. Marcos Rivera brings together the sharpest pricing lessons from founders, operators, investors, and pricing experts. Together, they tackle two of the biggest challenges in pricing: how to know your value and actually charge for it, and how to hold that price once a buyer pushes back. Consider this your cheat sheet for pricing with confidence. TAKEAWAYS Never justify or apologize for your price. The price is the price. (P
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