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Step Up Your STR ~ AirBnb Decor and More

Welcome to Step Up Your STR, the AirBnB decorating podcast--specialized interior design that earns Owners & Managers max revenue in a saturated market. We also discuss other high-level strategies to elevate your business from ordinary to outstanding.

Podcast · By Cara Shimizu ~ AirBnb Decorating Expert · American English · Official site

Indexed episodes, last 90 days
4
Latest publication
Sep 18, 2026
Audience
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Earliest in this view
Aug 3, 2026

Latest episodes

  1. Episode · Sep 18, 2026

    68 | Use this FRAMEWORK to Decorate Your Airbnb for More Bookings (opens the original)

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    Take the free "3D Design Framework" STR Test: https://VRDecor.co/3-d Interested in working with VR Decor to get an STR that makes you more income? Click here for a free call: https://VRDecor.co/contact Your STR can look beautiful and still struggle to get bookings.So what actually makes a short-term rental stand out, get chosen, and deliver an experience guests remember?After studying 250 STRs across 10 markets, Cara Shimizu of VR Decor identified clear design patterns among higher-performing pr

  2. Episode · Aug 31, 2026

    67 | AirBnb Decor: 3 Ways to Make Your Listing STAND OUT (opens the original)

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    * Want FREE resources about decorating your STR for more clicks and bookings? Click here: https://www.vrdecor.co/freeresourcesFREE * FREE Summary of the 250 STR Property Study - click here: Summary 250 STRs in 10 U.S. Markets 2025 Some Airbnb listings get noticed, remembered, and talked about. Others look perfectly nice—but get scrolled right past. In this episode of Step Up Your STR , Cara examines what makes a short-term rental stand out from its competition. She shares findings from her study

  3. Episode · Aug 19, 2026

    66 | Make Your AirBnb Look Expensive & Luxurious (opens the original)

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    Want FREE STR Design Resources? Click here: https://www.vrdecor.co/freeresources Want a money-making AirBnb decor PLAN? Click here: https://www.vrdecor.co/e-design How do you make a short-term rental look luxurious without spending a fortune? Luxury perception isn't about filling an Airbnb with expensive furniture. It's about making the property feel intentional, coordinated, polished, and worth the price you're charging. In this episode, I explain the design principles behind Luxury Perception

  4. Episode · Aug 3, 2026

    65 | I Studied 250 Airbnbs: Here's the Decor That Earns the MOST (opens the original)

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    Click here to get the FREE SUMMARY of this 250-AirBnb DECOR STUDY: https://www.vrdecor.co/studysummary Want all our FREE RESOURCES for AirBnb decor? Click here: https://www.vrdecor.co/freeresources Can better **Airbnb interior decor** actually increase your short-term rental *revenue*? In this episode, I share what I learned after analyzing **250 Airbnb and vacation rental listings** across 10 U.S. markets to discover which design characteristics consistently appeared in the highest-earning prop

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