HeyJaredStartup Strategies
A.T. Gimbel brings you a weekly dose of insights and actionable advice tailored to startup founders. From uncovering authentic demand to navigating fundraising challenges, we’re here to help you build and scale with confidence.
- Indexed issues, last 90 days
- 11
- Latest publication
- Oct 1, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 23, 2026
Latest issues
The Chicken and the Egg (opens the original)
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At least once a week I speak with an entrepreneur who tells me they are stuck. They have so many customers that want the product, but they don’t have the money to build it and can’t move forward without raising capital. They cite the chicken and the egg problem - I disagree.Find authentic demandIn our Studio we don’t launch a business until we have proven authentic demand. We define that as <a href="https://startupstrategies.substack.com/p/build-your-new-product-with-development-part
The art in customer discovery (opens the original)
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Every month we host a virtual Office Hours open to any entrepreneur that wants to ask questions. One theme that has come up recently is what to believe in customer discovery. Do they really like my idea, or are they just being nice (The Mom Test)? Here are a few subtle tips I have learned on how to sense their true level of interest.Do they talk to you?<p
Over invest in serving early customers (opens the original)
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I was recently speaking with an entrepreneur about the question of when you are ready to start scaling up sales. This got us talking down the track of how much extra time you should spend supporting early customers. I am a big fan of over supporting early customers doing things that don’t scale.LearningsThe closer you are to your early customers, the more you will learn about how they use the product, what they like, and what
Perfectionism for an entrepreneur (opens the original)
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I recently attended a great Atlanta Healthcare Entrepreneur Meetup where Kristin Oja, founder of STAT Wellness shared her story. There were so many great lessons on how she built her business and the many challenges she had to overcome. One thing that stuck with me was her reminder that you can’t be perfect as an entrepreneur - and that is okay.<stron
Signal, trend, or new baseline (opens the original)
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I was recently looking at business data with an entrepreneur and we were seeing some pattern changes. That got us talking about how to think about when that different data is a signal, a trend, or a new baseline.SignalWhen you first see an underlying key metric change, I ask why. Is this something seasonal or was there a one-time event that explains the difference? If so, be aware but the change could be explainable and quickly return to the normal level. If you can’t understand why, be prepared
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