SCStacy Cornay

1. Article · Aug 10, 2026 · Stacy Cornay

   Sonic branding keeps them humming (Communication Concepts) (opens the original)

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   “Plop, plop, fizz, fizz,” I said to the young woman dropping an Alka-Seltzer into her glass of water in the ladies’ room. “Oh, what a relief it is!” I added. She looked at me as if I had spoken Swahili. “What?” she asked, puzzled. So I sang the jingle that was stuck in my head. Still nothing. I was still humming it to myself as I left the restroom, but it clearly hadn’t connected with my Alka-Seltzer gal. There are ads we forget five seconds after seeing them. Then there are the ones we can stil

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2. Article · Jul 26, 2026 · Stacy Cornay

   Politics is now a fight for your feed (Communication Concepts) (opens the original)

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   Politics no longer arrives neatly packaged in a speech, a debate, or the morning news. It bursts onto your screen — angry, funny, edited, shared, and mostly stripped of context before you’ve finished your coffee. It’s the new battlefield of political communication. It’s not who has the better argument but who can grab attention first and hold it longest. Candidates, campaigns, journalists, activists, influencers, platforms and ordinary voters all compete to define what matters. In a democracy, t

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