HeyJaredSportonomics
Jake Kranz and Tyler Webb, co-founders of sports marketing agency Uncle Charlie, break down the biggest stories and trends in sports business and marketing every week. Knock-knock jokes not included...
- Indexed episodes, last 90 days
- 12
- Latest publication
- Sep 23, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 8, 2026
Latest episodes
Bond Almand Biked To All 30 NFL Stadiums. Next, He Wants To Bike The Whole Planet. (opens the original)
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Bond Almand just biked to all 30 NFL stadiums — 11,000-plus miles in 65 days — and it's not even his craziest idea. This week, Tyler and Jake sit down with the ultra-endurance cyclist who broke the Alaska-to-Argentina record; they learn what it actually takes to build a sport from scratch with zero teams or leagues, and hear about the next audacious goal on his list: biking from Cape Town, South Africa to the southern tip of Argentina. It's part athlete interview, part crash course in the brutal
What Happens When AI Can Get More Views Than You? (opens the original)
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There's a 23-year-old who ran over a hundred YouTube channels staffed by $26-an-hour Fiverr actors reading AI-written scripts...and collectively, they pulled more views than the New York Times. Jake came back from the woods with a new term for this corner of the internet ("ghost creators") and a surprisingly optimistic case for them; Tyler came in with a Semaphore investigation and a lot of skepticism. What follows is a genuinely unresolved debate about who polices manufactured news, where authe
His First Brand Deal Was $50. The Rest Is History. (opens the original)
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PeteTakes turned a fantasy football weatherman bit and a parody song into a career — but somewhere along the way, he learned the hard way that getting paid for something you love can quietly ruin why you loved it in the first place. Tyler sits down with the creator behind "Coop DeJean Is Not a Safety" to unpack the slow climb from 43 TikTok followers to a booming business, the brand deals he's turned down, and where exactly the line sits between sports betting content and selling out your audien
Austin Ekeler On Turning Fantasy Football Players Professional (opens the original)
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Nine seasons in the NFL, one torn Achilles, and a newborn later, Austin Ekeler is rebuilding his career in real time — not on the field, but inside Claude Code. Tyler sits down with the former Chargers and Commanders running back to talk free agency at 31, the surprisingly firm rules around players and fantasy football, and Austin's bigger bet: turning fantasy sports into a legitimate profession with its own "pro card." It's part locker-room confession, part startup pitch, and a rare look at wha
The Real Advice for Breaking Into Sports (opens the original)
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Two guys who both dropped out of pre-med, stumbled into sports by accident and somehow built a business anyway are finally answering the one question that won't stop landing in their inboxes: how do you actually get a job in sports? Tyler and Jake trade origin stories, from a $30-an-episode podcast gig to a Photoshop tutorial learned in real time for a $100 graphic, before laying out the exact advice they wish someone had given them at 19. It's part confession, part career manual, and fully unfi
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