HeyJaredSpill The Ink
Welcome to Spill the Ink, a podcast by Reputation Ink featuring growth and visibility experts from professional services firms, including law firms and AEC firms.
- Indexed episodes, last 90 days
- 4
- Latest publication
- Aug 27, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 15, 2026
Latest episodes
What AEC Marketers Need to Know About Pursuit Intelligence Tools (opens the original)
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In this episode of Spill the Ink, Steven Gallo talks with Troy Meyer, Director of Marketing & Insights at Kantiv, about what pursuit intelligence tools actually are, how they differ from general AI platforms and what AEC marketers need to evaluate before choosing one. Before Troy joined Kantiv, he spent more than 20 years in AEC marketing, which gives him a practitioner's lens on how these tools work. He also shares what firms should evaluate before buying and why the biggest adoption challenges
What Actually Gets You in the Lawdragon 500 (opens the original)
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In this episode of "Spill the Ink," Michelle Calcote King talks with Katrina Dewey, founder of Lawdragon, and Alison Preece, director of rankings and content, about how the Lawdragon 500 actually works. They cover the selection process behind Lawdragon's 36 guides, what separates a targeted, journalism-style submission from a weak one, how AI is changing the way lawyers get discovered, and why Lawdragon sees a ranking as the beginning of a relationship — not the end of one. Here's a Glimpse of W
Know Before They Go: Knowledge Transfer as an AEC Marketing Strategy (opens the original)
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In this episode of "Spill the Ink," Steven Gallo talks with Barbara Stiles, FSMPS, CPSM, senior consultant in the Strategic Growth Advisory practice at Stambaugh Ness, about why institutional knowledge is one of the most valuable — and most vulnerable — assets an AEC firm has, and what marketing and business development leaders can do to capture it before it walks out the door. Here's a Glimpse of What You'll Learn What gets lost when an experienced employee leaves an AEC firm — and why it goes
How to Submit for IFLR1000 (And Actually Get Ranked) (opens the original)
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In this episode of "Spill the Ink," Michelle Calcote King sits down with Shailyn Tirado, Global Head of Research at Legal Benchmarking Group, to discuss what it takes to succeed in the IFLR1000 rankings process. Shailyn explains the program's three-pronged research methodology, what firms consistently get wrong when describing deal impact and why the program made the decision to combine its rankings and awards submissions into a single process this cycle. Here's a Glimpse of What You'll Learn Wh
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