HeyJaredSparkle & Shine: Beads, Brands & Big Dreams
✨ Ready to build a business you love — even if it feels a little messy right now? You’re in the right place.I’m Cassandra, the colorful creative behind Pretty Pineapple Bead, and I’m on a mission to go from side hustle to full-time business.
- Indexed episodes, last 90 days
- 9
- Latest publication
- Sep 10, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 9, 2026
Latest episodes
Launch Day Isn't a Verdict: My Zero-Sale Wake-Up Call (opens the original)
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In this episode Cassandra revisits a 2022 launch where she stayed up all night to release a 32-piece collection—and received zero sales—then shares how that experience reshaped her approach to launches and business.She explains why launch day is only a single data point, why excitement doesn’t always equal purchase intent, and how products often need time and follow-up to find their people.She also discusses practical changes she’s made: smaller, more manageable collections, stopping the all-nig
My Schedule Changed. My Expectations Didn’t. (opens the original)
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Host Cassandra explains why this episode is late after returning to a part-time job and juggling markets, business tasks, and home life. She reflects on changing capacity, the risk of burnout, and practical shifts—like batching content and rescheduling—to better match expectations with reality.Ultimately she encourages giving yourself grace, prioritizing what matters, and building systems that fit your life instead of sacrificing it for perfect productivity.
Betting on My Business: Why I Said Yes to My First PR Package (opens the original)
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I used to really enjoy gambling, but now I gamble with my small business. In this episode, Cassandra walks through sending her first PR package to a YouTube creator, how she decided what to risk, why she let the creator pick the jewelry, and what success might look like. She shares the lessons of small experiments, deciding acceptable losses, and the value of learning from each bet placed in entrepreneurship.
I Went Back to Work Today... But I’m Not Going Backward (opens the original)
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Today Cassandra shares why she decided to return to her part-time job after stepping away a year ago: a summer of unpredictable market income and household changes meant she needed steady pay while continuing to grow Pretty Pineapple Bead and the Sparkle and Shine podcast.She explains how she's protecting herself from past burnout with new boundaries and rituals, treating the job as temporary support rather than a setback, and staying committed to her creative work and long-term goals.
The Summer I Chased $10K: Beads, Markets, and Lessons (opens the original)
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At the beginning of this summer, I was convinced it would be my season: almost 50 markets, a $10,000 goal, and the hope of buying a reliable SUV. I was excited and determined as I loaded up my booth and set out week after week.Reality brought slow markets, brutal heat, relentless wind, and recalculated expectations. Some days were discouraging and even forced me to pack up early, but I kept showing up and learning from each experience.Amid the struggles were small, meaningful moments — repeat cu
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