HeyJaredSpa Marketing Made Easy Podcast
Spa Marketing Made Easy Podcast is a place where we share simple, proven strategies just for spa industry professionals, to help you get more clients in the door so you can create a life you love.
- Indexed episodes, last 90 days
- 10
- Latest publication
- Sep 7, 2026
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- Earliest in this view
- Jul 6, 2026
Latest episodes
SMME #500 Same Show, New Name, Bigger Conversation (opens the original)
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For years the answer to almost every problem in your spa was more marketing. More clients, more promotions, more visibility. If the business still feels heavy after all of it, you already know the truth this show landed on somewhere around the hundredth episode. You cannot fix a broken business with better marketing. Episode 500 is the final episode of Spa Marketing Made Easy, and Daniela Woerner uses it to name what comes next. She walks through why the conversation had to grow past marketing i
SMME #499 Why Spa Marketing Made Easy Is Changing After 499 Episodes (opens the original)
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Somewhere along the way you stopped being able to fully name what you are building. The old version of your business, the one you can describe in a sentence, is not quite it anymore, and the new one does not have a clean shape yet. That in-between is not a sign you are behind. It is where every real evolution starts. In this milestone episode, Daniela tells the whole Addo Aesthetics story in order for the first time, from a folding card table in a rented Virginia apartment in 2014 to 499 episode
SMME #498 The 5 Mistakes Keeping Your Spa Stuck at $35K a Month (opens the original)
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You look successful from the outside. The revenue is landing, the schedule is full, the reviews are glowing, and you are still exhausted and quietly wondering why it doesn't feel the way you thought it would. That gap between how the business looks and how it feels is not random. It's the sign of a few specific, fixable things running underneath. On this episode, Daniela pulls back the curtain on what she and her team are seeing after 40 one-on-one calls a week with spa owners at exactly this le
SMME #497 AI for Med Spas: The Profit Move Most Owners Are Missing (opens the original)
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Most spa owners think about profit from one direction only. More revenue in the door, more treatments booked, more provider hours filled. That's real, and it matters. What almost no one in our industry is talking about yet is the other half: profit is also what you don't have to spend, and right now the single biggest lever on that number is one most owners keep pushing to next year. In this episode, Daniela walks through why AI adoption has stopped being optional, using hard numbers from inside
SMME #496 The $68K Event: Why Half the Money Comes After Everyone Leaves (opens the original)
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You run a quarterly event. You do respectable numbers on the day, you tell your team good job, and you move on to the next thing on the list. That habit is quietly costing you half your event revenue. The money you counted on the day of the event is only half the money that was actually sitting in the room. Daniela walks you through the full framework for a Q4 event, using a peel party as the vehicle, from picking one clear goal, to building a ticket and series offer nobody has to think twice ab
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