Soapless
A mentor told me early on: when everyone is running in one direction, the best opportunities come from heading the other way. I’ve spent my career testing that theory.
- Indexed issues, last 90 days
- 4
- Latest publication
- Sep 20, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 19, 2026
Latest issues
Making Bars and Making Life (opens the original)
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We ran out of Body Bars. The only way to get more was to make them ourselves. So we cleared out the garage, ordered a 40-pound bucket of waxy substrate and got to work. And somewhere between the meat cleaver and the beluga molds, I asked myself a question I’ve been wrestling with my whole life. New diary post up.
The True Currency of Life (opens the original)
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I've started every job interview for thirty years with exactly the same four questions. None of them are about experience. A mentor in Cincinnati handed me that gift over dinner — and it changed how I hire, lead and build teams forever. New How-To post up.<im
Free Birding in Corsica (opens the original)
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For the first time in years we were childless for more than a month and able to work from anywhere. So we stayed in Europe until winter, flexed our free bird muscles — and found our second scent collection on an island that — like Charlevoix — has a smell that belongs only to it.<div class="image2-in
The Best Brand Story of All Time (opens the original)
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In 2023 the monks who make Chartreuse capped their production rather than compromise their monastic life. It is the best brand story of all time — and it inspired me to start Sentier, a boreal liqueur rooted in the forests of Quebec. New How-To post up on what Chartreuse, Jurlique and Hairstory taught me about building a brand.…………………………………………..Thanks for reading So
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