HeyJaredSmall Business Stories
Welcome to Small Business Stories, the podcast where we celebrate the real-life journeys of small business owners. We dig into inspiring tales of triumphs, challenges, and the tough lessons we learned along the way.
- Indexed episodes, last 90 days
- 4
- Latest publication
- Sep 18, 2026
- Audience
- Checking…
- Earliest in this view
- Sep 10, 2026
Latest episodes
Why You're Wasting Money on Google Ads with Andy Janaitis (opens the original)
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S6:E82 Better Data, Better Decisions with Andy Janaitis What if your advertising dashboard says you're succeeding but your bank account says otherwise? That's not necessarily a marketing problem. It may be an interpretation problem. Queue up this episode of Small Business Stories with Andy Janaitis, founder of PPC Pitbulls , for a grounded look at what increasingly automated advertising requires from small businesses: better data, clearer objectives, and enough human judgment to know whether the
Why Your Marketing Isn't Working with John Elbing (opens the original)
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S6:E81 Businesses usually think about marketing from the inside out. Here's what we do. Here's why we're good. Here are our features. Here are our credentials. John Elbing thinks we should turn the entire thing around. As founder of Standpoint and creator of the Storybuilding approach, John helps businesses see themselves through the customer's eyes. His starting point is deceptively simple: before customers care about your company, they need to recognize that your company understands them. That
Should AI Replace Humans in Customer Service? Guest Nathan Strum has Thoughts (opens the original)
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S6:E80 AI, Empathy & Why Humans Still Matter with Nathan Strum AI can answer the phone. It can schedule appointments. It can listen to sales calls, extract insights and eliminate tedious administrative work. But can it make someone who has just lost their cat genuinely feel heard? Nathan Strum doesn't think so. For more than 20 years, his company Abbey Connect has built its reputation around human receptionists. About a year ago, Nathan faced the same decision confronting millions of business ow
Why Your Google Ads Aren't Working Anymore with John Sanders (opens the original)
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S6:E79 Why More Traffic Doesn't Mean More Business with John Sanders Your advertising may be doing exactly what you asked it to do. That doesn't mean it's helping your business. John Coleman Sanders has spent 16 years working with Google Ads, and he says the platform has undergone some of its most significant changes in just the past year. AI is interpreting intent, old strategies are becoming obsolete, and businesses have less control over precisely when and where their ads appear. But John's b
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